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Product Marketing Specialist Salary

Median pay for Product Marketing Specialists in the United States lies in the neighborhood of $57K annually. Career length is the biggest factor affecting pay for this group, followed by geography. Medical benefits are awarded to most, and a large number earn dental coverage. Women Product Marketing Specialists who took the survey just slightly outnumber men. The majority of workers are highly satisfied with their job. The data for this synopsis comes from respondents who took the PayScale salary survey.
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$39,036 - $83,531
(Median)
$39K
$57K
$84K
MEDIAN: $56,873
10%
50%
90%

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$12.75 - $29.09
(Median)
$13
$20
$29
MEDIAN: $19.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Salary
$39,036 - $83,531  
   
Bonus
$0.00 - $10,933  
Profit Sharing
$1,500 - $3,621  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,846 - $88,563  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 387
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$17$34$51
Hourly Rate
$12.75 - $29.09  
   
Overtime
$1.55 - $49.45  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$0.00 - $10,933  
   
Profit Sharing
$1,500 - $3,621  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,846 - $88,563  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 43

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United States (change)


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Job Description for Product Marketing Specialist

A product marketing specialist is in charge of overseeing the marketing of their company's products. They may be assigned to one product or (more likely) may have a specific field of products under their supervision. The specialist develops a marketing plan, oversees its implementation, and generally ensures all marketing adhering to company messaging.

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Product Marketing Specialist Tasks

  • Research new developments, competitors, and alternate media streams.
  • Collaborate with other departments to streamline customer communication.
  • Strategize to create lead generation campaigns and marketing messages.
  • Report on and analyze market, pricing, and profitability data.

Product Marketing Specialist Job Listings

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Popular Skills for Product Marketing Specialist


Survey results suggest that Product Marketing Specialists put a wide range of professional skills to use. Most notably, skills in Strategic Marketing, Product Marketing, Market Research, and Project Management are correlated to pay that is above average. Graphic Design and Marketing Communications, on the other hand, are typically associated with much lower pay. Those proficient in Marketing Communications are, more often than not, also skilled in Strategic Marketing.

Pay by Experience Level for Product Marketing Specialist

Median of all compensation (including tips, bonus, and overtime) by years of experience.


In general, experience and pay appear to be strongly linked; those with more experience usually bring in higher incomes. Folks with fewer than five years of experience take home $53K on average, and those who have worked for five to 10 years see a bigger median salary of $64K. For Product Marketing Specialists, 10 to 20 years of experience on the job amounts to an average salary of $68K. Survey participants who have worked for more than two decades report bringing in $82K on average.

Product Marketing Specialist Reviews

What is it like working as a Product Marketing Specialist?

Product Marketing Specialist in Milpitas:
"Fun, engaging, low stress level."
Pros: The fact that I get to work on exciting projects in a non-stressful environment while working with executive level staff.
Cons: I'm not a big fan of receiving a low pay rate for the quality of my work.

Product Marketing Specialist in Milwaukee:
"Great Opportunity To Learn While Contributing."
Pros: Even though there are deadlines and tasks all around, I have the autonomy to decide how I go about solving the problems ahead of us.
Cons: So far I cannot say a single thing I do not like about it.

Related Job Salaries

United States (change)

Experience Affects Product Marketing Specialist Salaries

Late-Career
up arrow 44%



National Average
$57,000


Skills That Affect Product Marketing Specialist Salaries


Product Marketing
up arrow 3%

Market Research
up arrow 1%

National Average
$57,000

Project Management
up arrow 1%

Marketing Communications
up arrow 4%

Graphic Design
up arrow 21%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 92 votes.

Gender

Female
55 %
Male
45 %

Years of Experience

Less than 1 year
5%
1-4 years
53%
5-9 years
24%
10-19 years
14%
20 years or more
5%

Common Health Benefits

medical benefits Medical: 88% dental benefits Dental: 82%
vision benefits Vision: 68% employee benefits None: 10%
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