Product Marketing Specialist Salary

Median pay for Product Marketing Specialists in the United States lies in the neighborhood of $57K per year. Career duration and the particular city each impact pay for this group, with the former having the largest influence. Women Product Marketing Specialists who took the survey just slightly outnumber men. A large number report receiving medical coverage from their employers and most collect dental insurance. Job satisfaction is high and work is enjoyable for most Product Marketing Specialists. This report is based on answers to PayScale's salary questionnaire.
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$39,651 - $83,167
(Median)
$40K
$57K
$83K
MEDIAN: $56,677
10%
50%
90%

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$12.75 - $29.51
(Median)
$13
$20
$30
MEDIAN: $19.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Salary
$39,651 - $83,167  
   
Bonus
$0.00 - $10,862  
Profit Sharing
$1,500 - $3,621  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$38,957 - $87,946  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 385
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$15$30$45
Hourly Rate
$12.75 - $29.51  
   
Overtime
$7.25 - $43.00  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Bonus
$0.00 - $10,862  
   
Profit Sharing
$1,500 - $3,621  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$38,957 - $87,946  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 43

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Job Description for Product Marketing Specialist

A product marketing specialist is in charge of overseeing the marketing of their company's products. They may be assigned to one product or (more likely) may have a specific field of products under their supervision. The specialist develops a marketing plan, oversees its implementation, and generally ensures all marketing adhering to company messaging.

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Product Marketing Specialist Tasks

  • Research new developments, competitors, and alternate media streams.
  • Collaborate with other departments to streamline customer communication.
  • Strategize to create lead generation campaigns and marketing messages.
  • Report on and analyze market, pricing, and profitability data.

Product Marketing Specialist Job Listings

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Popular Skills for Product Marketing Specialist


Survey results suggest that Product Marketing Specialists use a fairly large toolkit of professional skills. Most notably, skills in Strategic Marketing, Product Marketing, Market Research, and Project Management are correlated to pay that is above average. Those listing Graphic Design and Marketing Communications as skills, on the other hand, should be prepared for drastically lower pay. Those familiar with Marketing Communications also tend to know Strategic Marketing.

Pay by Experience Level for Product Marketing Specialist

Median of all compensation (including tips, bonus, and overtime) by years of experience.


In general, experience and pay appear to be strongly linked; those with more experience usually bring in higher incomes. Relatively untried employees who have fewer than five years of experience earn around $53K on average. People who have worked for five to 10 years can expect a higher median salary of $64K. After working for 10 to 20 years, Product Marketing Specialists make a median salary of $67K. Seasoned workers who boast more than two decades of relevant experience enjoy a median salary of $82K, which is substantially larger than the medians reported by folks with fewer years on their resumes.

Product Marketing Specialist Reviews

What is it like working as a Product Marketing Specialist?

Product Marketing Specialist in Milpitas:
"Fun, engaging, low stress level."
Pros: The fact that I get to work on exciting projects in a non-stressful environment while working with executive level staff.
Cons: I'm not a big fan of receiving a low pay rate for the quality of my work.

Product Marketing Specialist in Milwaukee:
"Great Opportunity To Learn While Contributing."
Pros: Even though there are deadlines and tasks all around, I have the autonomy to decide how I go about solving the problems ahead of us.
Cons: So far I cannot say a single thing I do not like about it.

Related Job Salaries

United States (change)

Experience Affects Product Marketing Specialist Salaries

Late-Career
up arrow 42%



National Average
$57,000


Skills That Affect Product Marketing Specialist Salaries

Strategic Marketing
up arrow 4%

Product Marketing
up arrow 3%

Market Research
up arrow 1%

Project Management
0%

National Average
$57,000


Graphic Design
up arrow 21%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 99 votes.

Gender

Female
54 %
Male
46 %

Years of Experience

Less than 1 year
5%
1-4 years
51%
5-9 years
25%
10-19 years
15%
20 years or more
4%

Common Health Benefits

medical benefits Medical: 89% dental benefits Dental: 82%
vision benefits Vision: 67% employee benefits None: 10%