The average pay for a Project Director, Marketing Research is $51,884 per year. Experience has a moderate effect on salary for this job. The skills that increase pay for this job the most are SPSS and Client Interaction. Most people move on to other jobs if they have more than 20 years' experience in this field.
Project Director, Marketing Research Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$36,803 - $84,141
(Median)
37K
52K
69K
84K
MEDIAN: $51,883
10%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Salary
$36,803 - $84,141  
   
Bonus
$478.83 - $9,175  
Profit Sharing
$202.73 - $9,863  
Commission
$0.00 - $7,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,609 - $87,835  
PayScale
Country: United States | Currency: USD | Updated: 17 Apr 2014 | Individuals Reporting: 217
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Job Description for Project Director, Marketing Research
  • Maintain awareness in market changes and adjust marketing strategies accordingly.
  • Forecast marketing and sales trends, identify potential markets and propose and maintain an organizational plan.
  • Plan and direct marketing research program and strategies within an organization.
  • Oversee staff operations, business planning and budget development and adherence.
Pay Difference By Location
Philadelphia
up arrow 17%
National Average
$55,000
Cincinnati
up arrow 17%
St. Louis
up arrow 25%
Larger circles over a city indicate a job is popular in that location.
Related Job Salaries

Experience Affects Project Director, Marketing Research Salaries

Experienced
up arrow 21%
Mid-Career
up arrow 7%
National Average
$55,000
Entry-Level
up arrow 12%

Skills That Affect Project Director, Marketing Research Salaries

SPSS
up arrow 27%
Client Interaction
up arrow 22%
National Average
$55,000
Market Research
up arrow 16%
Project Management
up arrow 17%
Job Satisfaction
Highly satisfied Image
Highly satisfied
Rated 4 out of 5 based on 62 votes.
Gender
Female
66%
female alumni
 
Male
34%
male alumni
Years of Experience
Less than 1 year
2%
1-4 years
37%
5-9 years
36%
10-19 years
19%
20 years or more
6%
Common Health Benefits
medical benefits Medical: 87% dental benefits Dental: 75%
vision benefits Vision: 51% employee benefits None: 12%
Find Out Exactly What You Should Be Paid
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