Promotions Directors in the United States may have to scrimp and save; the median compensation is $40K per year. The vast majority of Promotions Directors (81 percent) who participated in the survey are women. Medical benefits are awarded to a fair number, and a majority earn dental coverage. The majority of workers are highly satisfied with their job. The numbers in this rundown were provided by PayScale's salary survey participants.
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$25,861 - $70,486
$26K
$40K
$70K
MEDIAN: $39,965
10%
50%
90%

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$11.14 - $17.30
$14
MEDIAN: $14.25
50%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Salary
$25,861 - $70,486  
   
Bonus
$0.00 - $34,765  
Profit Sharing
$750  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,025 - $69,480  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 69
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$12$24$36
Hourly Rate
$14.25  
   
Overtime
$12.00  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Bonus
$0.00 - $34,765  
   
Profit Sharing
$750  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,025 - $69,480  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 6

Find Out Exactly What You Should Be Paid

United States (change)

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Job Description for Promotions Director

Promotions directors are responsible for promoting requests for clients, such as promoting particular activities to large groups of people to make company projects successful. They are directors who plan events at which clients would like to promote projects to earn revenue or raise public awareness of a trend or topic.

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Promotions Director Tasks

  • Promote products using diverse and innovative techniques involving print media, television, social media, sales representatives, etc.
  • Establish organization's brand image by developing advertising and promotional campaigns.
  • Analyze advertising campaign costs and effectiveness, and report results to clients.
  • Maximize the revenue an organization gains through advertising campaigns while minimizing costs.

Common Career Paths for Promotions Director


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Many Promotions Directors move into a Marketing Director role, and folks who currently hold that position report a much higher median income of $80K per year.

Advertising/Promotions Director Job Listings

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Popular Skills for Promotions Director


Promotions Directors who responded to the survey indicated only a few skills that they use on the job. Most notably, skills in Promotions, Event Management, Event Planning, and Social Media Marketing are correlated to pay that is above average. At the other end of the pay range are skills like Social Media Marketing and Event Planning. It is often found that people who know Event Planning are also skilled in Event Management.

Pay by Experience Level for Promotions Director

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Those in the early stages of their career can expect to make around $33K; however, individuals with five to 10 years of experience bring in $45K on average — a distinctly larger sum. Promotions Directors bring in $44K after working for 10 to 20 years. Seasoned workers who boast more than two decades of relevant experience enjoy a median salary of $60K, which is substantially larger than the medians reported by folks with fewer years on their resumes.

Related Job Salaries

Key Stats for Promotions Director

Gender

Female
81 %
Male
19 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 11 votes.
038
Less than 1 year
4%
1-4 years
39%
5-9 years
23%
10-19 years
23%
20 years or more
12%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Promotions Director Salaries

Late-Career
up arrow 53%

Mid-Career
up arrow 16%

Experienced
up arrow 13%

National Average
$39,000

Entry-Level
up arrow 15%

Skills That Affect Promotions Director Salaries

Promotions
0%

National Average
$39,000

Event Management
up arrow 3%

Event Planning
up arrow 7%

Social Media Marketing
up arrow 11%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 11 votes.

Gender

Female
81 %
Male
19 %

Years of Experience

Less than 1 year
4%
1-4 years
39%
5-9 years
23%
10-19 years
23%
20 years or more
12%

Common Health Benefits

medical benefits
Medical: 80%
dental benefits
Dental: 67%
vision benefits
Vision: 58%
dental benefits
None: 18%
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