Promotions Director Salary

It's impossible to make it big as a Promotions Directors in the United States; the average employee scrapes together only around $40K annually. The majority of Promotions Directors claim high levels of job satisfaction. Most Promotions Directors survey respondents are women (75 percent). Medical benefits are awarded to most, and the greater part earn dental coverage. The information for this rundown comes from respondents who completed PayScale's salary questionnaire.
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$27,038 - $70,989
$27K
$40K
$71K
MEDIAN: $40,197
10%
50%
90%

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$11.14 - $17.30
$14
MEDIAN: $14.25
50%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Salary
$27,038 - $70,989  
   
Bonus
$976  
Profit Sharing
$750  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,295 - $69,449  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 63
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$12$24$36
Hourly Rate
$14.25  
   
Overtime
$12.00  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Bonus
$976  
   
Profit Sharing
$750  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,295 - $69,449  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 6

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United States (change)

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Job Description for Promotions Director

Promotions directors are responsible for promoting requests for clients, such as promoting particular activities to large groups of people to make company projects successful. They are directors who plan events at which clients would like to promote projects to earn revenue or raise public awareness of a trend or topic.

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Promotions Director Tasks

  • Promote products using diverse and innovative techniques involving print media, television, social media, sales representatives, etc.
  • Establish organization's brand image by developing advertising and promotional campaigns.
  • Analyze advertising campaign costs and effectiveness, and report results to clients.
  • Maximize the revenue an organization gains through advertising campaigns while minimizing costs.

Common Career Paths for Promotions Director


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Many Promotions Directors move into a Marketing Director role, and folks who currently hold that position report a much higher median income of $80K per year.

Advertising/Promotions Director Job Listings

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Popular Skills for Promotions Director


Professional skills reported by Promotions Directors are few in number. Most notably, skills in Promotions, Event Management, Event Planning, and Social Media Marketing are correlated to pay that is above average. Skills that are correlated to lower pay, on the other hand, include Social Media Marketing, Event Planning, and Event Management. Most people familiar with Event Planning also know Event Management.

Pay by Experience Level for Promotions Director

Pay by Experience for a Promotions Director has a positive trend. An entry-level Promotions Director with less than 5 years of experience can expect to earn an average total compensation of $35,000 based on 35 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Promotions Director with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $45,000 based on 22 salaries. An experienced Promotions Director which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $44,000 based on 17 salaries. A Promotions Director with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $65,000 based on 7 salaries.

Related Job Salaries

Key Stats for Promotions Director

Gender

Female
75 %
Male
25 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 11 votes.
Less than 1 year
4%
1-4 years
39%
5-9 years
25%
10-19 years
22%
20 years or more
10%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Promotions Director Salaries

Late-Career
▲65%

▲15%

Experienced
▲12%

National Average
$39,000

▼13%

Skills That Affect Promotions Director Salaries

▲2%

National Average
$39,000

Event Management
▼4%


Social Media Marketing
▼12%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 11 votes.

Gender

Female
75 %
Male
25 %

Years of Experience

Less than 1 year
4%
1-4 years
39%
5-9 years
25%
10-19 years
22%
20 years or more
10%

Common Health Benefits

medical benefits
Medical: 81%
dental benefits
Dental: 68%
vision benefits
Vision: 57%
no benefits
None: 17%
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