Promotions Director Salary

Those pursuing careers as Promotions Directors in the United States may have to make do with less; average incomes for people in this area hover around only $37K annually. More than half of Promotions Directors (62 percent) survey participants are women. A strong majority report receiving medical coverage from their employers and the larger part collect dental insurance. The majority of workers are highly satisfied with their job. Participants in PayScale's salary questionnaire provided the particulars of this report.
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$25,232 - $70,989
(Median)
$25K
$37K
$71K
MEDIAN: $36,663
10%
50%
90%

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$8.70 - $21.64
(Median)
$8
$12
$22
MEDIAN: $12.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Salary
$25,232 - $70,989  
   
Bonus
$0.00 - $10,304  
Profit Sharing
$750  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$23,727 - $68,911  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 133
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$12$24$36
Hourly Rate
$8.70 - $21.64  
   
Overtime
$16.50  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Bonus
$0.00 - $10,304  
   
Profit Sharing
$750  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$23,727 - $68,911  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 15
United States (change)

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United States (change)


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Job Description for Promotions Director

  • Maximize the revenue an organization gains through advertising campaigns while minimizing costs.
  • Promote products using diverse and innovative techniques involving print media, television, social media, sales representatives, etc.
  • Establish organization’s brand image by developing advertising and promotional campaigns.
  • Analyze advertising campaign costs and effectiveness, and report results to clients.

Common Career Paths for Promotions Director


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Promotions Directors might see a strong upturn in salary after transitioning into upper-level roles such as Marketing Director, a seemingly popular career choice. People currently working in the latter position report a noticeably higher median income of $80K per year.

Advertising/Promotions Director Job Listings

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Survey results show that Promotions Directors typically report just a few professional skills. Most notably, facility with Event Management and Event Planning are correlated to pay that is significantly above average, leading to increases of 52 percent and 27 percent, respectively. Promotions is a skill commonly found among those who know Event Planning.

Pay by Experience Level for Promotions Director

Median of all compensation (including tips, bonus, and overtime) by years of experience.


In general, experience and pay appear to be strongly linked; those with more experience usually bring in higher incomes. Relatively untried employees who have fewer than five years of experience earn around $32K on average. People who have worked for five to 10 years can expect a higher median salary of $40K. On average, Promotions Directors make $41K following one to two decades on the job. Promotions Directors who have spent more than 20 years on the job report earning a significantly higher median of $56K.

Related Job Salaries

United States (change)

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Experience Affects Promotions Director Salaries

Late-Career
up arrow 57%

Experienced
up arrow 16%

Mid-Career
up arrow 13%

National Average
$35,000

Entry-Level
up arrow 9%

Skills That Affect Promotions Director Salaries

Event Management
up arrow 52%

Event Planning
up arrow 27%

Promotions
0%

National Average
$35,000

Social Media Marketing
up arrow 2%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 36 votes.

Gender

Female
62 %
Male
38 %

Years of Experience

1-4 years
39%
5-9 years
30%
10-19 years
20%
20 years or more
11%

Common Health Benefits

medical benefits
Medical: 80%
dental benefits
Dental: 64%
medical benefits
Vision: 46%
dental benefits
None: 18%
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