Public Information Officer Salary

For Public Information Officers, yearly average wages total $54K annually. The pay spectrum stretches from $36K to $81K per year. Job satisfaction is high and work is enjoyable for most Public Information Officers. Most enjoy medical while a strong majority get dental coverage. Vision coverage is also available to the larger part. Women make up the majority of Public Information Officers (66 percent) who completed the questionnaire. The figures in this rundown are based on the results of PayScale's salary questionnaire.

$37,448 - $80,677

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$13.50 - $31.15

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$27K$54K$81K
Salary
$37,448 - $80,677  
   
Bonus
$0.00 - $4,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,586 - $80,735  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 183
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$22$44$66
Hourly Rate
$13.50 - $31.15  
   
Overtime
$0.21 - $65.69  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$0.00 - $4,000  
   
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,586 - $80,735  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 24
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Job Description for Public Information Officer

A public information officer is generally employed within a government agency, and this person is primarily responsible for maintaining positive public relations between the government and the citizens. This position will typically work within an office type of environment. However, light travel is often required. This can be a part-time position for smaller agencies and governments. Oftentimes, the hours required of this person can be during evenings and weekends. This person will typically work independently but will report to the city manager, mayor, or other head of government. A public information officer should typically hold a bachelor’s degree in a field such as journalism, public relations, marketing, or communications.

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Public Information Officer Tasks

  • Use a variety of social media platforms to converse with key stakeholders, and to increase engagement and interaction with agency customers.
  • Coordinate and execute social media campaigns to achieve mission-driven goals.
  • Design and implement techniques that support effective use of digital and social media by agency staff and partners.
  • Work closely with the communications team, agency leadership and at-large staff to develop digital and social media content to achieve agency strategic priorities.
  • Monitor and report on results using analytic tools, and make ongoing improvements.

Common Career Paths for Public Information Officer


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A lot of Public Information Officers move on to become Communications Directors, that group gets paid a slightly higher $62K on average.

Public Information Officer Job Listings

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Typical Public Information Officers report a focused set of job skills. Those who have experience with Media / Public Relations, Marketing Communications, and Social Media Marketing can expect to be compensated well for these skills. Skills that pay less than market rate include Social Media Marketing. Experience with Marketing Communications is often linked with knowledge of Media / Public Relations.

Pay by Experience Level for Public Information Officer

Median of all compensation (including tips, bonus, and overtime) by years of experience.


For Public Information Officers, experience does not seem to be a major factor in determining pay. Relatively untried employees who have less than five years' experience make $45K, but folks with five to 10 years under their belts enjoy an appreciably larger median of $53K. People with 10 to 20 years of experience make an average of about $59K in this role. Folks who have racked up more than 20 years in the field report incomes that aren't that much higher than less experienced individuals' earnings; the veterans make just $64K on average.

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Experience Affects Public Information Officer Salaries

Late-Career
up arrow 21%

Experienced
up arrow 12%

Mid-Career
0%

National Average
$53,000

Entry-Level
up arrow 15%

Skills That Affect Public Information Officer Salaries

Media / Public Relations
up arrow 1%

National Average
$53,000

Marketing Communications
up arrow 2%

Social Media Marketing
up arrow 14%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 49 votes.

Gender

Female
66 %
Male
34 %

Years of Experience

Less than 1 year
2%
1-4 years
34%
5-9 years
22%
10-19 years
23%
20 years or more
19%

Common Health Benefits

medical benefits Medical: 90% dental benefits Dental: 77%
vision benefits Vision: 69% employee benefits None: 9%
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