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Public Relations (PR) Associate Salary

Public Relations Associates in the United States may have to scrimp and save; the median compensation is $39K per year. Geographic location and career length each impact pay for this group, with the former having the largest influence. Job satisfaction is high and work is enjoyable for most Public Relations Associates. Female Public Relations Associates make up most of the survey respondents at 79 percent. A large number report receiving medical coverage from their employers and the larger part collect dental insurance.
$28,808 - $54,758
(Median)
29K
39K
46K
55K
MEDIAN: $39,379
10%
50%
75%
90%

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$9.72 - $19.96
(Median)
9
13
17
20
MEDIAN: $13.00
10%
50%
75%
90%

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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$19K$38K$57K
Salary
$28,808 - $54,758  
   
Bonus
$0.00 - $5,159  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,129 - $55,128  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 378
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$12$24$36
Hourly Rate
$9.72 - $19.96  
   
Overtime
$13.59 - $34.91  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$24K$48K$72K
Bonus
$0.00 - $5,159  
   
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,129 - $55,128  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 54
United States (change)

Job Description for Public Relations (PR) Associate

The public relations (PR) associate helps maintain a positive public image for their organization, promoting its services, products, and projects. They help develop marketing and advertising programs, as well as assist in market research and in designing ads or campaigns. Because a wide variety of companies hire PR associates - from retail companies to hospitals to universities - their duties may vary widely by position. However, these professionals generally work with other PR department staff in creating, monitoring, and building marketing strategies for their agency. In addition to working with other staff, though, PR associates must be able to work well on their own. For example, these individuals may represent their company at events, press conferences, and other public forums.

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Public Relations (PR) Associate Tasks

  • Maintain positive working relationship with media members.
  • Write and distribute press releases and other articles about the company.
  • Monitor media coverage and assist in the formation of a positive public narrative surrounding company.
  • Develop a strong social media presence and manage all internet marketing efforts.

Public Relations (PR) Associate Job Listings

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Popular Skills for Public Relations (PR) Associate


Professional skills reported by Public Relations Associates are few in number. Most notably, skills in Marketing Communications, Strategic Planning, Media / Public Relations, and Press Releases are correlated to pay that is above average. Most people familiar with Media / Public Relations also know Social Media Marketing.

Pay Difference by Location


Public Relations Associates will find that Washington offers an impressive pay rate, one which exceeds the national average by 17 percent. Public Relations Associates will also find cushy salaries in Denver (+15 percent), Boston (+13 percent), San Diego (+6 percent), and Los Angeles (+5 percent). Public Relations Associates' salaries are heavily influenced by location — Public Relations Associates in Cleveland bring in salaries that are 21 percent lower than the national average. Dallas and Minneapolis are a couple other places where companies are known to pay below the median — salaries are 20 percent lower and 8 percent lower, respectively.

Related Job Salaries

Experience Affects Public Relations (PR) Associate Salaries

Experienced
up arrow 36%


National Average
$39,000


Skills That Affect Public Relations (PR) Associate Salaries

Marketing Communications
up arrow 5%

Strategic Planning
up arrow 3%

Media / Public Relations
up arrow 2%

Press Releases
up arrow 2%

National Average
$39,000

Social Media Marketing
up arrow 2%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 115 votes.

Gender

Female
79 %
Male
21 %

Years of Experience

Less than 1 year
11%
1-4 years
78%
5-9 years
8%
10-19 years
2%
20 years or more
0%

Common Health Benefits

medical benefits Medical: 83% dental benefits Dental: 63%
vision benefits Vision: 46% employee benefits None: 16%