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Retail Sales Representative Salary

Commissions form a big slice (more than two-fifths) of total compensation for Retail Sales Representatives. The median income in this area hovers around $31K. In the world of Retail Sales Representatives, overall income ranges from $18K near the bottom to $54K at the top; this can include more than $10K from bonuses and more than $4K from profit sharing in exceptional cases. The specific employer is the main element affecting pay for this group — the particular city and tenure are driving factors as well. Although just under one in three lack health benefits of any kind, the larger part do enjoy medical insurance, and the greater part get dental coverage, too. Men working as Retail Sales Representatives who took the survey just slightly outnumber women at 54 percent. For the most part, Retail Sales Representatives enjoy their work and report high levels of job satisfaction. The numbers in this rundown were provided by PayScale's salary survey participants.

$23,004 - $54,405
(Median)
$23K
$36K
$54K
MEDIAN: $35,861
10%
50%
90%

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$7.99 - $15.66
(Median)
$8
$11
$16
MEDIAN: $11.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$19K$38K$57K
Salary
$23,004 - $54,405  
   
Bonus
$0.00 - $10,212  
Profit Sharing
$98.63 - $4,055  
Commission
$51.52 - $25,727  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$17,892 - $54,429  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 485
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$10$20$30
Hourly Rate
$7.99 - $15.66  
   
Overtime
$9.62 - $25.38  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$20K$40K$60K
Bonus
$0.00 - $10,212  
   
Commission
$51.52 - $25,727  
Profit Sharing
$98.63 - $4,055  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$17,892 - $54,429  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 673

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Job Description for Retail Sales Representative

Retail sales representatives are responsible for helping drive a store's sales of merchandise and services to customers. With the wide variety of retail environments, the specific products and services they represent can differ significantly between retailers, however, many of the tasks are universal for retail sales reps. They are generally expected to have working knowledge of the majority of the products a store sells, even when the representative is assigned to specific locations. Retail sales representatives should have a friendly demeanor, the ability to make customers feel welcome, excellent communication skills, the ability to explain the functions of various products and to direct customers to the locations within the store where they may find the products they're seeking.

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Retail Sales Representative Tasks

  • Ensure that paperwork such as contracts or warranties are completed properly.
  • Provide customer service, answering questions and resolving problems.
  • Sell products and services to customers, explaining and demonstrating their advantages.
  • Process sales transactions and handle customer payments.

Common Career Paths for Retail Sales Representative


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While Retail Sales Representatives do not often become Account Executives, the job pays $51K per year on average. Retail Sales Representatives typically move into roles as Personal Bankers or Retail Store Managers, and those positions pay $4K more and $10K more, respectively.

Retail Sales Representative Job Listings

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Popular Employer Salaries for Retail Sales Representative


Known for taking on a considerable number of Retail Sales Representatives, Verizon Wireless, T-Mobile, Inc., Sprint Nextel Corporation, Best Buy, and Advantage Sales & Marketing, LLC are leading firms in the industry. Kellogg Co does shell out the biggest paychecks — the median in that office is $50K — but the company pay scale is greatly mixed, meaning that workers on the low end may earn only $28K while workers on the upper end may rake in up to $62K. Retail Sales Representatives can also look forward to large paychecks at Nestles' ($48K), Frito-Lay, Inc. ($45K), and Verizon Wireless ($41K).

Best Buy offers the lowest pay in the industry by far, with a median salary less than half of the top paying employer's rate ($22K). Other low-paying employers include Sprint Nextel Corporation at $25K and Acosta Sales & Marketing Company, Inc. at $25K, though some Retail Sales Representatives there earn up to $49K.

Popular Skills for Retail Sales Representative


Overall, survey participants reported applying a fair number of skills to their work. Most notably, facility with Field Sales and Sales are correlated to pay that is significantly above average, leading to increases of 63 percent and 17 percent, respectively. Skills that pay less than market rate include Oral / Verbal Communication, Customer Service, and Customer Relationship Management. Those educated in Customer Relations tend to be well versed in Merchandising.

Pay by Experience Level for Retail Sales Representative

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Experience and pay tend to be weakly linked for Retail Sales Representatives — those with more experience do not necessarily bring in higher earnings. Salaries of relatively inexperienced workers fall in the neighborhood of $28K, but folks who have racked up five to 10 years see a notably higher median of $37K. On average, Retail Sales Representatives make $37K following one to two decades on the job. Survey participants who have spent more than 20 years on the job report a predictably higher median income of $39K, demonstrating that compensation is roughly commensurate with experience in the end.

Pay Difference by Location


Surpassing the national average by 52 percent, Retail Sales Representatives in New York receive some of the highest pay in the country. Retail Sales Representatives will also find cushy salaries in Grand Rapids (+40 percent), Seattle (+32 percent), St. Louis (+30 percent), and Orlando (+25 percent). Retail Sales Representatives in Atlanta make 26 percent less than the national average, proving that location is a major factor in pay. Philadelphia and San Diego are a couple other places where companies are known to pay below the median — salaries are 22 percent lower and 16 percent lower, respectively.

Retail Sales Representative Reviews

What is it like working as a Retail Sales Representative at T-Mobile, Inc.?

Retail Sales Representative in Pasadena:
"Working For Tmobile USA Inc."
Pros: I do love where you can meet lots of people. You are aware of the growing technology of communications through the cell phone world. You can move up in the company with hard work. It is easier if you build great relationships with store managers and district managers. I love how Tmobile is competitive on the prices of plans and what types of benefits you can have. Lots of features for dirt prices plus be a major network. Great plans for employees and benefits for employees.
Cons: There is a lot of politics just like lots of companies. The world of cell phone plans are getting cheaper and therefore compensation is getting lower and lower. They did take away discounted phones to employees.

Related Job Salaries

United States (change)

Experience Affects Retail Sales Representative Salaries




National Average
$31,000


Skills That Affect Retail Sales Representative Salaries

Field Sales
up arrow 63%

up arrow 17%

Customer Relations
up arrow 3%

National Average
$31,000

Merchandising
up arrow 4%

Customer Relationship Management (CRM)
up arrow 5%


Oral / Verbal Communication
up arrow 11%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 213 votes.

Gender

Female
46 %
Male
54 %

Years of Experience

Less than 1 year
8%
1-4 years
47%
5-9 years
24%
10-19 years
13%
20 years or more
8%

Common Health Benefits

medical benefits Medical: 66% dental benefits Dental: 57%
vision benefits Vision: 50% employee benefits None: 31%
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