Sales specialists' main duty is to explain the specifications and features of a product or service to existing or potential customers, with the goal of making a sale. Sometimes, sales specialists also forecast a company's potential sales and ensure these targets are met. These professionals usually travel around a designated sales area (which includes actual and/or potential customers) and attempt to sell products and build relationships; many times, sales specialists are always responsible for a particular region designated by their employer.
Typical work hours for such a position vary, as traveling may mean an extremely busy week followed by a relatively easy one. However, the average sales specialist works 40-hour weeks and is on the road often to meet new potential clients. Sales specialists usually have to report with a head of their region's sales team, and answer to them when sales are low or a problem arises. They may also work with fellow sales specialists with specific clients or projects.
The education requirement for sales specialist positions can vary depending on the position and company. Most positions require at least a post-high school degree, usually a bachelor’s degree. Work experience is frequently preferred in sales or a customer-service role. This position also requires excellent interpersonal and communication skills, as well as the ability to track and analyze their sales data.
Sales Specialist Tasks
- Take the lead in resolving customer complaints and ensure customer satisfactions.
- Inform and assist customers regarding technical and specialized merchandise.
- Coordinate and lead sales associates.