Sales and Marketing Director Salary (United States)

The average pay for a Sales and Marketing Director is $71,537 per year. Skills that are associated with high pay for this job are Leadership, Sales Management, and Strategic Sales. Experience has a moderate effect on salary for this job.
Sales and Marketing Director Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$36,687 - $130,209
(Median)
37K
49K
72K
100K
130K
MEDIAN: $71,537
10%
25%
50%
75%
90%
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Sales and Marketing Director Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$10.01 - $25.08
(Median)
10
15
18
25
MEDIAN: $14.00
10%
50%
75%
90%
Add this chart to your site

National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$60K$120K$180K
Salary
$36,687 - $130,209  
   
Bonus
$800 - $35,959  
Profit Sharing
$2,009 - $35,355  
Commission
$966 - $39,680  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,678 - $155,868  
PayScale
Country: United States | Currency: USD | Updated: 11 Jun 2014 | Individuals Reporting: 1,603
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30$60$90
Hourly Rate
$10.01 - $25.08  
   
Overtime
$-0.50 - $31.07  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$60K$120K$180K
Bonus
$800 - $35,959  
   
Commission
$966 - $39,680  
Profit Sharing
$2,009 - $35,355  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,678 - $155,868  
PayScale
Country: United States | Currency: USD | Updated: 11 Jun 2014 | Individuals Reporting: 1,603
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Job Description for Sales and Marketing Director
A sales and marketing director is responsible for the planning and implementing of sales, marketing and product development programs. Responsibilities include developing and managing sales and marketing budgets, creating strategic marketing plans, ensuring proper product positioning, packaging and pricing, and creating periodical sales reports. The goal of the sales and marketing director is to maintain a satisfactory profit-loss ratio, have control of marketing results, and create and maintain relationships with key strategic planners and industrial influences. As the market changes, the sales and marketing director needs to adjust strategies to keep up with trends and stay ahead of the competition.
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Sales and Marketing Director Tasks
  • Oversee the competitive positioning of the organization; including the analysis and collection of market data.
  • Develop objectives and policies for the sales and marketing department, and measurements.
  • Oversee staff operations, business planning, budget development and expenditures toward achievement of objectives.
  • Plan and set the marketing and sales direction and strategy.
  • Act as subject matter expert to senior leadership on issues relating to sales and marketing.
Common Career Paths for Sales and Marketing Director

Sales and Marketing Director Job Listings

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Popular Skills for Sales and Marketing Director
Pay by Experience Level for Sales and Marketing Director
Median of all compensation (including tips, bonus, and overtime) by years of experience.
Pay Difference By Location
San Francisco
up arrow 59%
Atlanta
up arrow 47%
Houston
up arrow 40%
Los Angeles
up arrow 37%
Miami
up arrow 36%
New York
up arrow 34%
Chicago
up arrow 29%
San Diego
up arrow 4%
Denver
up arrow 1%
National Average
$78,000
Larger circles over a city indicate a job is popular in that location.
Related Job Salaries

Experience Affects Sales and Marketing Director Salaries

National Average
$78,000

Skills That Affect Sales and Marketing Director Salaries

Marketing Management
up arrow 3%
National Average
$78,000
Market Research
up arrow 3%
Account Sales
up arrow 4%
Microsoft Word
up arrow 15%
up arrow 22%
Job Satisfaction
Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 504 votes.
Gender
Female
44%
female alumni
 
Male
56%
male alumni
Years of Experience
Less than 1 year
1%
1-4 years
17%
5-9 years
22%
10-19 years
37%
20 years or more
23%
Common Health Benefits
medical benefits Medical: 80% dental benefits Dental: 64%
vision benefits Vision: 47% employee benefits None: 19%
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