The average pay for a Sales and Marketing Director is $71,486 per year. Skills that are associated with high pay for this job are Sales Management and Strategic Sales. Experience strongly influences salary for this job.
Sales and Marketing Director Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$36,605 - $132,808
(Median)
37K
49K
71K
100K
130K
MEDIAN: $71,486
10%
25%
50%
75%
90%
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Sales and Marketing Director Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$10.03 - $25.34
(Median)
10
15
19
25
MEDIAN: $14.00
10%
50%
75%
90%
Add this chart to your site

National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$60K$120K$180K
Salary
$36,605 - $132,808  
   
Bonus
$996 - $36,588  
Profit Sharing
$1,993 - $34,105  
Commission
$1,927 - $48,771  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,748 - $158,788  
PayScale
Country: United States | Currency: USD | Updated: 24 Apr 2014 | Individuals Reporting: 2,106
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30$60$90
Hourly Rate
$10.03 - $25.34  
   
Overtime
$10.07 - $38.74  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$60K$120K$180K
Bonus
$996 - $36,588  
   
Commission
$1,927 - $48,771  
Profit Sharing
$1,993 - $34,105  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,748 - $158,788  
PayScale
Country: United States | Currency: USD | Updated: 24 Apr 2014 | Individuals Reporting: 2,106
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Job Description for Sales and Marketing Director
A sales and marketing director is responsible for the planning and implementing of sales, marketing and product development programs. Responsibilities include developing and managing sales and marketing budgets, creating strategic marketing plans, ensuring proper product positioning, packaging and pricing, and creating periodical sales reports. The goal of the sales and marketing director is to maintain a satisfactory profit-loss ratio, have control of marketing results, and create and maintain relationships with key strategic planners and industrial influences. As the market changes, the sales and marketing director needs to adjust strategies to keep up with trends and stay ahead of the competition.
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Sales and Marketing Director Tasks
  • Oversee the competitive positioning of the organization; including the analysis and collection of market data.
  • Develop objectives and policies for the sales and marketing department, and measurements.
  • Oversee staff operations, business planning, budget development and expenditures toward achievement of objectives.
  • Plan and set the marketing and sales direction and strategy.
  • Act as subject matter expert to senior leadership on issues relating to sales and marketing.
Popular Skills for Sales and Marketing Director
Pay by Experience Level for Sales and Marketing Director
Median of all compensation (including tips, bonus, and overtime) by years of experience.
Pay Difference By Location
New York
up arrow 50%
Houston
up arrow 39%
San Francisco
up arrow 38%
Atlanta
up arrow 37%
Chicago
up arrow 37%
Los Angeles
up arrow 35%
Miami
up arrow 32%
San Diego
up arrow 10%
National Average
$79,000
Denver
up arrow 1%
Larger circles over a city indicate a job is popular in that location.
Related Job Salaries

Experience Affects Sales and Marketing Director Salaries

National Average
$79,000

Skills That Affect Sales and Marketing Director Salaries

Marketing Management
up arrow 3%
National Average
$79,000
Market Research
up arrow 1%
up arrow 23%
Job Satisfaction
Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 529 votes.
Gender
Female
44%
female alumni
 
Male
56%
male alumni
Years of Experience
Less than 1 year
1%
1-4 years
17%
5-9 years
22%
10-19 years
37%
20 years or more
23%
Common Health Benefits
medical benefits Medical: 79% dental benefits Dental: 62%
vision benefits Vision: 46% employee benefits None: 20%
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