Search Engine Marketing (SEM) Analyst Salary

Earnings for Search Engine Marketing Analysts in the United States come in at around $49K annually on average. Residence is the biggest factor affecting pay for this group, followed by tenure. Job satisfaction is high and work is enjoyable for most Search Engine Marketing Analysts. The majority of Search Engine Marketing Analysts (66 percent) survey respondents are male. Most report receiving medical coverage from their employers and a strong majority collect dental insurance. The data for this synopsis comes from respondents who took the PayScale salary survey.
Read More
$35,424 - $65,669

Add this chart to your site: 640px    300px

$13.21 - $39.73

Add this chart to your site: 640px    300px

National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Salary
$35,424 - $65,669  
   
Bonus
$0.00 - $7,973  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,255 - $69,675  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 190
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$14$28$42
Hourly Rate
$13.21 - $39.73  
   
Overtime
$20.91 - $27.62  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$28K$56K$84K
Bonus
$0.00 - $7,973  
   
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,255 - $69,675  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 26
United States (change)

Find Out Exactly What You Should Be Paid

United States (change)


Comp Managers: Start Here »

Job Description for Search Engine Marketing (SEM) Analyst

A search engine marketing analyst optimizes search engine results. In some cases, the analyst will have a budget to adhere to and sales goals to meet. Therefore, consistent troubleshooting regarding the most effective methods to drive customers to the website is important. The analyst should come up with new keywords that customers may use that will direct them to the company's website.

Read More...

Search Engine Marketing (SEM) Analyst Tasks

  • Seek and provide information to help companies determine new online customer markets.
  • Measure and assess customer satisfaction of website.
  • Collect and analyze data on internet site access destinations, customer preferences, and buying habits to identify potential markets.
  • Conduct research on online consumer trends to predict successful electronic marketing strategies.

Online Marketing Data Analyst Job Listings

Search for more jobs:

Popular Skills for Search Engine Marketing (SEM) Analyst


Survey takers who work as Search Engine Marketing Analysts typically report just a few professional skills. Those who have experience with Data Analysis, Search Engine Marketing, and Microsoft Excel can expect to be compensated well for these skills. Skills that seem to negatively impact pay include Microsoft Excel. Most people who know Data Analysis also know Microsoft Excel.

Pay Difference by Location


For Search Engine Marketing Analysts, busy Los Angeles offers a higher-than-average pay rate, 17 percent above the national average. Search Engine Marketing Analysts will also find cushy salaries in San Francisco (+16 percent) and New York (+4 percent). Austin ranks last in the field for pay, reporting salaries 16 percent below the national average.

Related Job Salaries

United States (change)

Find Out Exactly What You Should Be Paid

United States (change)


Comp Managers: Start Here »

Experience Affects Search Engine Marketing (SEM) Analyst Salaries

Mid-Career
up arrow 23%

National Average
$50,000


Skills That Affect Search Engine Marketing (SEM) Analyst Salaries

Data Analysis
up arrow 1%

National Average
$50,000

Search Engine Marketing (SEM)
up arrow 2%

Microsoft Excel
up arrow 5%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 30 votes.

Gender

Female
34 %
Male
66 %

Years of Experience

Less than 1 year
7%
1-4 years
77%
5-9 years
12%
10-19 years
3%

Common Health Benefits

medical benefits Medical: 87% dental benefits Dental: 76%
vision benefits Vision: 64% employee benefits None: 12%
ADVERTISEMENT