Search Engine Marketing (SEM) Strategist Salary

A Search Engine Marketing (SEM) Strategist earns an average salary of $49,305 per year. People in this job generally don't have more than 10 years' experience. Experience strongly influences income for this job.

$34,519 - $74,454
MEDIAN: $49,305

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$34,519 - $74,454  
$0.00 - $11,745  
Profit Sharing
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$35,071 - $77,655  
Country: United States | Currency: USD | Updated: 20 Sep 2015 | Individuals Reporting: 104
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Job Description for Search Engine Marketing (SEM) Strategist

  • Seek and provide information to help companies determine new online customer markets.
  • Measure and assess customer satisfaction of website.
  • Collect and analyze data on internet site access destinations, customer preferences, and buying habits to identify potential markets.
  • Conduct research on online consumer trends to predict successful electronic marketing strategies.

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Experience Affects Salaries

up arrow 54%

up arrow 13%

National Average

Skills That Affect Salaries

Google Analytics
up arrow 10%

Search Engine Marketing (SEM)
up arrow 1%

National Average

Google Ad Words
up arrow 2%

Search Engine Optimization (SEO)
up arrow 17%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 15 votes.


40 %
60 %

Years of Experience

Less than 1 year
1-4 years
5-9 years
10-19 years

Common Health Benefits

medical benefits Medical: 85% dental benefits Dental: 75%
vision benefits Vision: 62% employee benefits None: 14%