Senior Account Executive Salary
On average, commissions constitute a fair portion (just over two-fifths) of final income for Senior Account Executives. That final number averages out to $68K across the industry. Total cash compensation to Senior Account Executives bottoms out near $46K and approaches $134K on the high end; the biggest paychecks include approximately $41K from bonuses and almost $15K from profit sharing. The company is the main element affecting pay for this group — career duration and geography are driving factors as well. The majority of Senior Account Executives claim high levels of job satisfaction. Women make up a slight majority of Senior Account Executives (58 percent) survey respondents. Most report receiving medical coverage from their employers and a strong majority collect dental insurance. This report is based on answers to PayScale's salary questionnaire.
Job Description for Senior Account Executive
Senior account executives are typically responsible for sales and marketing projects. They are expected to achieve sales targets by acquiring new clients or accounts, as well as identify opportunities for marketing to prospective clients. Senior account executives also develop proposals for new clients and oversee the process of establishing new contracts.Read More...
Senior account executives typically are expected to have at least five years of prior experience in their field. Many hold bachelor’s degrees in communications, marketing, or a related field; master’s degrees are often preferred by companies looking to hire. When a senior account executive’s main target is marketing, they are required to have experience with qualitative and quantitative research methods. Since sales and new client relations are often the goal of a senior account executive, many corporations look to candidates with extensive industry contacts. They typically also need advanced skills in the areas of marketing, sales, and business.
Another typical expectation in this role is travel. Senior account executives often travel to meet with prospective clients or catch up with old clients. Senior account executives must maintain superior communication and relations with a company’s clients. They are responsible for constantly being on the lookout for new clients, but they must also stay focused on building and maintaining the professional relationships with clients they have already landed. Since senior account executives are often experienced and knowledgeable in their industry, they may occasionally take on the role of a mentor to an account executive.
Senior Account Executive Tasks
- Contact prospective customers to develop new business opportunities.
- Research trends in the industry that impact your customer base.
- Lead account team to insure customer satisfaction.
- Develop and implement sales plans for customer accounts.
Common Career Paths for Senior Account Executive
As Senior Account Executives transition into upper-level roles such as Marketing VP, they may see a strong upturn in salary. Marketing VPs earn $149K on average per year. Becoming an Account Director or an Account Supervisor is often the next step for a Senior Account Executive.
Senior Account Executive Job Listings
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Popular Employer Salaries for Senior Account Executive
Edelman Public Relations Worldwide, Weber Shandwick, Edelman Worldwide, Edelman Public Relations Company, and The Travelers Companies, Inc. are some prominent firms with considerable interest in employing a large team of Senior Account Executives. Those at The Travelers Companies, Inc. can expect to make the most, with the company offering a median salary of $109K. CenturyLink, Windstream Communications, Inc., and Edelman Worldwide are a few other companies that offer generous salaries, with Senior Account Executives earning around $106K, $89K, or $56K at each firm, respectively.
Edelman Public Relations Worldwide reports the lowest median salary in the area by far — it's only $52K, less than half of the top paying company's rate. A few other companies with smaller-than-average paychecks include Edelman Public Relations Company ($54K), Weber Shandwick ($54K), and Edelman Worldwide ($56K).
Popular Skills for Senior Account Executive
Senior Account Executives report using a deep pool of skills on the job. Most notably, facility with Technical Sales, Strategic Sales, and Field Sales are correlated to pay that is significantly above average, leading to increases of 50 percent, 41 percent, and 33 percent, respectively. Skills that are correlated to lower pay, on the other hand, include Social Media Marketing, Media / Public Relations, and Marketing Communications. Most people familiar with Account Management also know Business Development and Account Sales.
Pay by Experience Level for Senior Account Executive
Median of all compensation (including tips, bonus, and overtime) by years of experience.
Senior Account Executives with a lot of experience tend to enjoy higher earnings. People who have worked for fewer than five years earn around $59K, and folks with five to 10 years of experience see a modestly higher median of $67K. Senior Account Executives who work for 10 to 20 years in their occupation tend to earn about $88K. Deeply experienced professionals who boast more than 20 years of experience haul in an ample $106K on average.
Pay Difference by Location
Surpassing the national average by 18 percent, Senior Account Executives in San Francisco receive some of the highest pay in the country. Senior Account Executives can also look forward to large paychecks in cities like Philadelphia (+13 percent), Boston (+13 percent), Dallas (+12 percent), and Denver (+10 percent). Washington ranks last in the field for pay, reporting salaries 13 percent below the national average. Below-median salaries also turn up in Cleveland and Chicago (12 percent lower and 5 percent lower, respectively).