Senior Copywriter Salary

Senior Copywriters in the United States tend to be well-versed in their field, and roughly one-half have more than 10 years of experience. Average salary is expected to be around $71K per year, but may range from $48K to $105K per year. With some bonuses approaching $10K and certain profit sharing proceeds approaching $7K, overall incomes of Senior Copywriters spread between $48K and $105K depending on individual performance. Geography and tenure each impact pay for this group, with the former having the largest influence. Women make up a slight majority of Senior Copywriters (58 percent) survey respondents. A large number enjoy medical while a fair number get dental coverage. Vision coverage is also available to more than half. The majority of workers are highly satisfied with their job. The data for this synopsis comes from respondents who took the PayScale salary survey.

$48,110 - $96,331
(Median)
$48K
$71K
$96K
MEDIAN: $70,645
10%
50%
90%

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$21.37 - $97.87
(Median)
$21
$50
$98
MEDIAN: $49.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$48,110 - $96,331  
   
Bonus
$0.00 - $9,987  
Profit Sharing
$498.89 - $7,047  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$48,427 - $105,139  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 771
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$33$66$99
Hourly Rate
$21.37 - $97.87  
   
Overtime
$0.00 - $97.50  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$70K$140K$210K
Bonus
$0.00 - $9,987  
   
Profit Sharing
$498.89 - $7,047  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$48,427 - $105,139  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 84
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Job Description for Senior Copywriter

A senior copywriter works in an company to generate original written content, usually to advertise, promote, or educated a consumer base about that organization’s goods or services. Normally, this position exists inside an established creative department, and the copywriter generates written promotional copy to be used in advertisements across a variety of media. The copywriter may work at an outside advertising agency that requires constant original copy generation across a variety of fields for different clients.

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Senior Copywriter Tasks

  • Develop, write, and deliver marketing copy for print, web, and other applications.
  • Work with Art Director and designers to ensure copy tone and style are consistent with visual tone and style.
  • Collaborate with design departments, product managers and business owners to create copy for advertising initiatives.

Common Career Paths for Senior Copywriter


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Senior Copywriters who move on to become Associate Directors of Creative Services may enjoy significant pay raises, as Associate Directors of Creative Services get paid an average of $90K per year. It is quite typical for Senior Copywriters to transition into roles as Creative Directors or Creative Directors of Advertising, where reported median earnings are $10K and $17K higher per year.

Senior Copywriter Job Listings

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Popular Skills for Senior Copywriter


Survey respondents exploit a significant toolbox of skills in their work. Most notably, skills in Technical Writing, Adobe Acrobat, Advertising, and Social Media Marketing are correlated to pay that is above average. Skills that are correlated to lower pay, on the other hand, include HTML, Windows Operating System General Use, and Search Engine Optimization. Those familiar with Advertising also tend to know Editing.

Pay by Experience Level for Senior Copywriter

Median of all compensation (including tips, bonus, and overtime) by years of experience.


For Senior Copywriters, experience does not seem to be a major factor in determining pay. Salaries of relatively inexperienced workers fall in the neighborhood of $62K, but folks who have racked up five to 10 years see a notably higher median of $71K. Senior Copywriters claiming one to two decades of experience make an estimated median of $77K. Individuals who have achieved more than 20 years of experience don't seem to earn any more than people who have 10 to 20 years under their belts.

Pay Difference by Location

National Average: $72,399

Larger city markers indicate a job is popular in that location.

For Senior Copywriters, busy San Francisco offers a higher-than-average pay rate, 25 percent above the national average. Senior Copywriters will also find cushy salaries in New York (+13 percent), Seattle (+10 percent), Boston (+10 percent), and Houston (+8 percent). In St. Louis, salaries are 10 percent below the national average and represent the lowest-paying market. Employers in Denver and Dallas also lean toward paying below-median salaries (9 percent lower and 8 percent lower, respectively).

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Experience Affects Senior Copywriter Salaries



National Average
$72,000



Skills That Affect Senior Copywriter Salaries


Adobe Acrobat
up arrow 3%

Advertising
up arrow 2%

Social Media Marketing
up arrow 1%

Copywriting
0%

Marketing Communications
0%

National Average
$72,000

Microsoft Word
up arrow 1%

Editing
up arrow 3%

Project Management
up arrow 3%

Adobe Photoshop
up arrow 4%



Windows Operating System General Use
up arrow 13%

HTML
up arrow 16%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 96 votes.

Gender

Female
58 %
Male
42 %

Years of Experience

1-4 years
13%
5-9 years
36%
10-19 years
33%
20 years or more
18%

Common Health Benefits

medical benefits
Medical: 85%
dental benefits
Dental: 74%
medical benefits
Vision: 58%
dental benefits
None: 13%
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