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Senior Copywriter Salary (United States)

Senior Copywriters in the United States tend to be well-versed in their field, and half have more than 10 years of experience. Average salary is expected to be around $69K annually, but may range from $44K to $106K per year. Including potential for bonuses and profit sharing — peaking near $10K and $7K, respectively — total cash payment to Senior Copywriters can bottom out near $44K or peak near $106K depending on individual performance. Location is the biggest factor affecting pay for this group, followed by tenure. Women Senior Copywriters who took the survey just slightly outnumber men. Work is enjoyable for Senior Copywriters, who typically claim high levels of job satisfaction. Most report receiving medical coverage from their employers and a strong majority collect dental insurance. The data for this synopsis comes from respondents who took the PayScale salary survey.
Senior Copywriter Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$44,507 - $96,296
(Median)
45K
56K
69K
81K
96K
MEDIAN: $68,969
10%
25%
50%
75%
90%
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Senior Copywriter Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$16.91 - $96.49
(Median)
17
29
45
64
96
MEDIAN: $45.00
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Salary
$44,507 - $96,296  
   
Bonus
$0.00 - $9,751  
Profit Sharing
$489.36 - $6,953  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$44,435 - $106,379  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 725
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$33$66$99
Hourly Rate
$16.91 - $96.49  
   
Overtime
$0.00 - $94.53  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$70K$140K$210K
Bonus
$0.00 - $9,751  
   
Profit Sharing
$489.36 - $6,953  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$44,435 - $106,379  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 91
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Job Description for Senior Copywriter

A senior copywriter works in an company to generate original written content, usually to advertise, promote, or educated a consumer base about that organization’s goods or services. Normally, this position exists inside an established creative department, and the copywriter generates written promotional copy to be used in advertisements across a variety of media. The copywriter may work at an outside advertising agency that requires constant original copy generation across a variety of fields for different clients.
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Senior Copywriter Tasks
  • Develop, write, and deliver marketing copy for print, web, and other applications.
  • Work with Art Director and designers to ensure copy tone and style are consistent with visual tone and style.
  • Collaborate with design departments, product managers and business owners to create copy for advertising initiatives.

Senior Copywriter Job Listings

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Popular Skills for Senior Copywriter

Senior Copywriters seem to require a rather large skill set. Most notably, skills in Adobe Acrobat, Marketing Communications, Advertising, and Technical Writing are correlated to pay that is above average, with boosts in pay of 5 percent. Skills that are correlated to lower pay, on the other hand, include Search Engine Optimization, HTML, and Windows Operating System General Use. Most people experienced in Advertising also know Editing.

Pay by Experience Level for Senior Copywriter

Median of all compensation (including tips, bonus, and overtime) by years of experience.
Experience and pay tend to be weakly linked for Senior Copywriters — those with more experience do not necessarily bring in higher earnings. Salaries for the relatively untried average out to around $59K, but survey participants with five to 10 years of experience earn a significantly higher median of $68K. Senior Copywriters who work for 10 to 20 years in their occupation tend to earn about $76K. Veterans who have surpassed the 20-year mark may make no more than those who are navigating the mid-career stage.

Pay Difference By Location

up arrow 16%
Portland
up arrow 15%
up arrow 11%
San Diego
up arrow 6%
up arrow 5%
Tampa
up arrow 3%
Columbus
up arrow 1%
National Average
$71,000
Denver
up arrow 1%
Minneapolis
up arrow 2%
Austin
up arrow 2%
Dallas
up arrow 3%
St. Louis
up arrow 6%
Larger circles over a city indicate a job is popular in that location.
Home to some of the best pay for Senior Copywriters, San Francisco offers exceptional salaries, 21 percent above the national average. Senior Copywriters can also look forward to large paychecks in cities like Seattle (+16 percent), Portland (+15 percent), Boston (+11 percent), and New York (+8 percent). Trailing the national average by 6 percent, St. Louis is the market with the smallest paychecks. Workers in Dallas and Minneapolis earn salaries that trail the national average for those in this profession (3 percent less and 2 percent less, respectively).

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Experience Affects Senior Copywriter Salaries

National Average
$71,000

Skills That Affect Senior Copywriter Salaries

Adobe Acrobat
up arrow 5%
Technical Writing
up arrow 3%
Copywriting
up arrow 2%
Editing
0%
National Average
$71,000
Microsoft Word
up arrow 2%
Adobe Photoshop
up arrow 3%
Windows Operating System General Use
up arrow 12%
Search Engine Optimization (SEO)
up arrow 15%
HTML
up arrow 15%

Job Satisfaction

Highly satisfied Image
Highly satisfied
Rated 4 out of 5 based on 150 votes.

Gender

Female
59%
female alumni
 
Male
41%
male alumni

Years of Experience

1-4 years
13%
5-9 years
36%
10-19 years
33%
20 years or more
18%

Common Health Benefits

medical benefits Medical: 84% dental benefits Dental: 72%
vision benefits Vision: 53% employee benefits None: 15%