Senior Copywriter Salary (United States)

Senior Copywriters in the United States tend to have a good amount of experience under their belt—nearly one-half have more than 10 years in the field. While pay runs from $43,658 to $104,914 per year, typical earnings come to $70,539 annually. Geography is the biggest factor affecting pay for this group, followed by experience level. A strong majority enjoy medical while most get dental coverage in this occupation. Vision coverage is also available to more than half. Men are barely outnumbered by their female counterparts, who make up a slight majority at 58 percent. Most Senior Copywriters report high levels of job satisfaction. The data in this summary comes from the PayScale salary survey.
Senior Copywriter Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$43,955 - $95,034
(Median)
44K
54K
68K
81K
95K
MEDIAN: $68,247
10%
25%
50%
75%
90%
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Senior Copywriter Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$18.31 - $88.82
(Median)
18
26
41
61
89
MEDIAN: $41.00
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Salary
$43,955 - $95,034  
   
Bonus
$0.00 - $9,733  
Profit Sharing
$487.96 - $7,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$43,658 - $104,914  
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 778
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$33$66$99
Hourly Rate
$18.31 - $88.82  
   
Overtime
$0.00 - $96.60  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$70K$140K$210K
Bonus
$0.00 - $9,733  
   
Profit Sharing
$487.96 - $7,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$43,658 - $104,914  
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 101
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Job Description for Senior Copywriter

A senior copywriter works in an company to generate original written content, usually to advertise, promote, or educated a consumer base about that organization’s goods or services. Normally, this position exists inside an established creative department, and the copywriter generates written promotional copy to be used in advertisements across a variety of media. The copywriter may work at an outside advertising agency that requires constant original copy generation across a variety of fields for different clients.
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Senior Copywriter Tasks
  • Develop, write, and deliver marketing copy for print, web, and other applications.
  • Work with Art Director and designers to ensure copy tone and style are consistent with visual tone and style.
  • Collaborate with design departments, product managers and business owners to create copy for advertising initiatives.

Common Career Paths for Senior Copywriter

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Senior Copywriters' salaries may rise greatly in accordance with career advancement. Those who assume a higher-end position such as a Creative Director may get paid an extra $19,616 per year. Senior Copywriters most often move into positions as Associate Creative Directors or Creative Directors, where they can expect an extra $17,556 or $10,194 per year.

Senior Copywriter Job Listings

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Popular Skills for Senior Copywriter

Survey respondents exploit a significant tool box of skills in their work. Most notably, skills in Adobe Acrobat, Marketing Communications, Technical Writing, and Advertising are correlated to pay that is above average, with boosts of 7 percent, 6 percent, 6 percent, and 6 percent, respectively. Skills that seem to negatively impact pay include Search Engine Optimization (SEO), HTML, and Windows Operating System General Use. The majority of those who know Advertising also know Editing.

Pay by Experience Level for Senior Copywriter

Median of all compensation (including tips, bonus, and overtime) by years of experience.
Senior Copywriters with a lot of experience do not necessarily enjoy higher salaries, as pay increases are mainly incremental. Though starting salaries approximate $59K, they climb to $67K after five to 10 years. After 10 to 20 years, compensation comes in at $77K. The 20-year mark seems to bring slower salary growth, and Senior Copywriters at this tenure level tend to see their incomes plateau to $77K.

Pay Difference By Location

up arrow 19%
Portland
up arrow 16%
up arrow 10%
Denver
up arrow 5%
up arrow 4%
Minneapolis
up arrow 3%
Dallas
up arrow 1%
San Diego
0%
National Average
$71,000
Austin
up arrow 6%
Columbus
up arrow 8%
Larger circles over a city indicate a job is popular in that location.
For Senior Copywriters, San Francisco provides a pay rate that is 24 percent greater than the national average. Those in search of high salaries should also consider checking out cities like Seattle, Portland, Boston, and New York, top-paying markets where Senior Copywriters rake in more than the national norm (+19 percent, +16 percent, +10 percent, and +9 percent). Trailing the national average by 8 percent, Columbus is the market with the smallest paychecks.

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Experience Affects Senior Copywriter Salaries

National Average
$71,000

Skills That Affect Senior Copywriter Salaries

Adobe Acrobat
up arrow 7%
Copywriting
up arrow 3%
Editing
up arrow 1%
Microsoft Word
up arrow 1%
National Average
$71,000
Adobe Photoshop
up arrow 2%
Microsoft Office
up arrow 4%
Windows Operating System General Use
up arrow 8%
HTML
up arrow 14%
Search Engine Optimization (SEO)
up arrow 15%

Job Satisfaction

Highly satisfied Image
Highly satisfied
Rated 4 out of 5 based on 198 votes.

Gender

Female
58%
female alumni
 
Male
42%
male alumni

Years of Experience

1-4 years
14%
5-9 years
35%
10-19 years
33%
20 years or more
18%

Common Health Benefits

medical benefits Medical: 83% dental benefits Dental: 72%
vision benefits Vision: 54% employee benefits None: 15%