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Senior Copywriter Salary

The majority of Senior Copywriters in the United States — just over a half — boast more than 10 years of experience in their profession. Salaries stretch from $46K to $104K per year, and the median is $70K per year. Cash earnings for Senior Copywriters — including $10K in bonuses and $7K in profit sharing proceeds near the top of the pay scale — generally stretch from $46K to $104K depending on individual performance. Geography and years of experience each impact pay for this group, with the former having the largest influence. Most Senior Copywriters like their work and job satisfaction is high. A large number report receiving medical coverage from their employers and a fair number collect dental insurance. Women Senior Copywriters who took the survey just slightly outnumber men. Respondents to the PayScale salary survey provided the data for this report.

$45,790 - $95,904
(Median)
$46K
$70K
$96K
MEDIAN: $69,826
10%
50%
90%

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$22.14 - $97.66
(Median)
$22
$46
$98
MEDIAN: $46.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Salary
$45,790 - $95,904  
   
Bonus
$0.00 - $9,868  
Profit Sharing
$487.96 - $7,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$46,480 - $104,254  
Country: United States | Currency: USD | Updated: 16 May 2015 | Individuals Reporting: 741
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$33$66$99
Hourly Rate
$22.14 - $97.66  
   
Overtime
$0.00 - $96.17  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$70K$140K$210K
Bonus
$0.00 - $9,868  
   
Profit Sharing
$487.96 - $7,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$46,480 - $104,254  
Country: United States | Currency: USD | Updated: 16 May 2015 | Individuals Reporting: 77
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Job Description for Senior Copywriter

A senior copywriter works in an company to generate original written content, usually to advertise, promote, or educated a consumer base about that organization’s goods or services. Normally, this position exists inside an established creative department, and the copywriter generates written promotional copy to be used in advertisements across a variety of media. The copywriter may work at an outside advertising agency that requires constant original copy generation across a variety of fields for different clients.

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Senior Copywriter Tasks

  • Develop, write, and deliver marketing copy for print, web, and other applications.
  • Work with Art Director and designers to ensure copy tone and style are consistent with visual tone and style.
  • Collaborate with design departments, product managers and business owners to create copy for advertising initiatives.

Common Career Paths for Senior Copywriter


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Senior Copywriters who go on to become Creative Directors of Advertising may see their salaries climb quite a bit. Median pay for Creative Directors of Advertising is $90K annually. Senior Copywriters most often move into positions as Associate Directors of Creative Services or Creative Directors; those groups report median salaries that are $18K higher and $10K higher, respectively.

Senior Copywriter Job Listings

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Popular Skills for Senior Copywriter


Senior Copywriters seem to exploit a large range of skills on the job. Most notably, skills in Project Management, Adobe Acrobat, Advertising, and Technical Writing are correlated to pay that is above average, with boosts in pay of 5 percent. Skills that seem to negatively impact pay include HTML, Windows Operating System General Use, and Microsoft Office. The majority of those who know Advertising also know Editing.

Pay by Experience Level for Senior Copywriter

Median of all compensation (including tips, bonus, and overtime) by years of experience.


More years of relevant experience do not necessarily translate to higher paychecks. Salaries of relatively inexperienced workers fall in the neighborhood of $61K, but folks who have racked up five to 10 years see a notably higher median of $70K. Senior Copywriters claiming one to two decades of experience make an estimated median of $76K. Senior Copywriters who have stuck around for more than two decades see earnings that are only slightly higher than those of folks who have worked for 10 to 20 years; the more senior group makes around $77K on average.

Pay Difference by Location


For Senior Copywriters, San Francisco provides a pay rate that is 23 percent greater than the national average. Senior Copywriters will also find cushy salaries in Seattle (+14 percent), New York (+13 percent), Boston (+9 percent), and Los Angeles (+8 percent). With compensation 9 percent below the national average, Philadelphia is not known for hefty paychecks and actually represents the lowest-paying market. Employers in Dallas and Denver also lean toward paying below-median salaries (6 percent lower and 2 percent lower, respectively).

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Experience Affects Senior Copywriter Salaries



National Average
$72,000



Skills That Affect Senior Copywriter Salaries

Project Management
up arrow 5%

Advertising
up arrow 4%

Adobe Acrobat
up arrow 4%

Technical Writing
up arrow 3%

Copywriting
up arrow 1%

Marketing Communications
up arrow 1%

National Average
$72,000

Microsoft Word
up arrow 1%

Editing
up arrow 2%

Adobe Photoshop
up arrow 4%

Search Engine Optimization (SEO)
up arrow 5%


Windows Operating System General Use
up arrow 13%

HTML
up arrow 15%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 123 votes.

Gender

Female
57 %
Male
43 %

Years of Experience

1-4 years
12%
5-9 years
36%
10-19 years
34%
20 years or more
18%

Common Health Benefits

medical benefits Medical: 84% dental benefits Dental: 72%
vision benefits Vision: 55% employee benefits None: 14%
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