Senior interactive producers often lead their teams in the production of videos, web pages, advertising, online marketing, and e-mail campaigns. They work with internal teams and external vendors to create and oversee a variety of projects; they must be able to work with multiple team members across multiple departments, keeping up to date on all projects under their supervision. Senior interactive producers are also in charge of budgets, schedules, resource planning, and internal team management. Additionally, they must be able to effectively lead meetings. They must also manage communications with company stakeholders. Senior interactive producers work primarily indoors during regular business hours, and they may be required to travel to different locations to visit other company sites, vendors, and/or clients.
Five years' experience in a related role is required for senior interactive producer positions. PMP (project management professional) certification is often required. Proficiency in many technical software applications - such as Microsoft FastTrack, Basecamp, and the Adobe Creative Suite - is needed, and proficiency with industry-specific software may be required as well. The ability to put together a presentation and demonstrate effective oral and written communication skills is important.
Senior Interactive Producer Tasks
Direct scope, workflow, project estimates, and budget of projects.
Manage relationships and communications with stakeholders.
Lead internal and external teams in the production of videos, website development, social web and/or mobile applications, online advertising, and email marketing.