The average salary for a Senior Marketing Analyst is $70,195 per year. Pay for this job does not change much by experience, with the most experienced earning only a bit more than the least. Most people with this job move on to other positions after 20 years in this career. A skill in SQL is associated with high pay for this job.

$52,218 - $91,219
(Median)
$52K
$70K
$91K
MEDIAN: $70,195
10%
50%
90%

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$24.00 - $37.18
(Median)
$
$32
$
MEDIAN: $31.00
50%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$33K$66K$99K
Salary
$52,218 - $91,219  
   
Bonus
$796 - $13,132  
Profit Sharing
$3,000  
Commission
$15,006  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$54,358 - $96,992  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 423
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$17$34$51
Hourly Rate
$31.94  
   
Overtime
$31.96  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$33K$66K$99K
Bonus
$796 - $13,132  
   
Commission
$15,006  
Profit Sharing
$3,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$54,358 - $96,992  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 9
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Job Description for Senior Marketing Analyst

A company uses a senior marketing analyst to direct and implement strategies for sales, advertising, and general market placement. This person typically holds a senior executive position and makes decisions that may affect all aspect’s of an organization’s financial health.

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Senior Marketing Analyst Tasks

  • Analyze consumer behavior and develop predictive models.
  • Develop and execute statistical models to support marketing goals.
  • Support marketing campaigns through data mining and analysis.
  • Coordinate with internal departments to optimize customer service strategy.

Common Career Paths for Senior Marketing Analyst


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Senior Marketing Analyst Job Listings

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Popular Employer Salaries for Senior Marketing Analyst

Popular Skills for Senior Marketing Analyst

Pay by Experience Level for Senior Marketing Analyst

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Pay Difference by Location

National Average: $72,615

Larger city markers indicate a job is popular in that location.

Related Job Salaries

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Experience Affects Senior Marketing Analyst Salaries




National Average
$73,000


Skills That Affect Senior Marketing Analyst Salaries

SQL
up arrow 10%

SAS
up arrow 9%

Windows Operating System General Use
up arrow 4%

Product Marketing
up arrow 3%

Social Media Marketing
up arrow 2%

Web Analytics
up arrow 2%

Strategic Marketing
up arrow 1%

Microsoft Office
up arrow 1%

Data Modeling
up arrow 1%

Project Management
0%

National Average
$73,000

Data Analysis
up arrow 1%

Microsoft Excel
up arrow 1%

Email Marketing
up arrow 1%

Market Research
up arrow 3%

Microsoft Access
up arrow 3%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 57 votes.

Gender

Female
44 %
Male
56 %

Years of Experience

Less than 1 year
1%
1-4 years
49%
5-9 years
34%
10-19 years
13%
20 years or more
3%

Common Health Benefits

medical benefits
Medical: 96%
dental benefits
Dental: 90%
medical benefits
Vision: 82%
dental benefits
None: 4%
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