A senior sales executive typically has a strong sales management background, a proven track record of success in sales, and skills with executive leadership. It is vital that a senior sales executive is able to identify new markets or client prospects and also strengthen relationships with existing clients. A senior sales executive provides leadership to the sales team and fosters innovative solutions to market demands. They also must be capable of contributing to a sales team by staying educated on the products, competitors, and the market in general. Also, they need to be able to analyze and summarize sales-related data and translate that data into strategies that help the development of a product line or sales strategy. A senior sales executive generally must have a network of business contacts in mid- and senior-level management positions and a history of working with these individuals to meet business needs. Familiarity with sales tools and methods, customer relations, and product development are all important for a senior sales executive, as is a background of sales success.
Senior Sales Executive Tasks
Prepare and maintain records for sales leads and progress status of accounts.
Build relationships and identify the prospect's need for the products and/or services.
Sell the organization's products and/or services to established customers or develop new prospects within assigned territory.
Monitor market conditions, product innovations, and competitors' products, prices, and sales.