Senior Web Analyst Salary

Pay for Senior Web Analysts in the United States sits in the ballpark of $76K annually. Experience level is the biggest factor affecting pay for this group, followed by geography. Nearly all enjoy medical while a strong majority get dental coverage. Vision coverage is also available to the greater part. Men make up a slight majority of Senior Web Analysts (53 percent) who responded to the survey. Job satisfaction is high and work is enjoyable for most Senior Web Analysts. The data for this synopsis comes from respondents who took the PayScale salary survey.
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$55,513 - $98,574
MEDIAN: $76,108

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$55,513 - $98,574  
$1,167 - $11,955  
Profit Sharing
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$55,331 - $102,268  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 103
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Job Description for Senior Web Analyst

  • Use web analytics and other tools to derive business decisions from click-stream data.
  • Advise internal groups on all issues relating to the web site.
  • Analyze website design, usability, structure, and effectiveness using behavioral analysis, data mining, customer segmentation, performance measurements, monitoring, and other statistical methods.
  • Recommend website changes to improve customer experience and business results.
  • Ensure site is optimized and is cross-platform and cross-browser compatible.

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Experience Affects Senior Web Analyst Salaries

up arrow 6%

up arrow 2%

National Average

up arrow 7%

Skills That Affect Senior Web Analyst Salaries

Data Analysis
up arrow 10%

Web Analytics
up arrow 6%

National Average

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 14 votes.


47 %
53 %

Years of Experience

1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits
Medical: 90%
dental benefits
Dental: 80%
medical benefits
Vision: 69%
dental benefits
None: 7%