Senior Web Analyst Salary

Average Senior Web Analysts in the United States make around $77K annually. Experience level is the biggest factor affecting pay for this group, followed by geography. Job satisfaction is high and work is enjoyable for most Senior Web Analysts. Women are just slightly outnumbered, with male Senior Web Analysts making up 54 percent of survey respondents. Nearly all report receiving medical coverage from their employers and most collect dental insurance. The figures in this overview were provided by individuals who took PayScale's salary questionnaire.
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$57,942 - $99,966

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$57,942 - $99,966  
   
Bonus
$1,153 - $13,395  
Profit Sharing
$612 - $2,875  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$58,464 - $106,390  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 105
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Job Description for Senior Web Analyst

  • Use web analytics and other tools to derive business decisions from click-stream data.
  • Advise internal groups on all issues relating to the web site.
  • Analyze website design, usability, structure, and effectiveness using behavioral analysis, data mining, customer segmentation, performance measurements, monitoring, and other statistical methods.
  • Recommend website changes to improve customer experience and business results.
  • Ensure site is optimized and is cross-platform and cross-browser compatible.

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Job skills reported by Senior Web Analysts are limited. Data Analysis and Web Analytics are considered valuable skills and can increase employee pay by 8 percent and 5 percent, respectively. Those with knowledge of Data Analysis tend to be skilled in Web Analytics as well.

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Experience Affects Senior Web Analyst Salaries

Mid-Career
up arrow 5%

Experienced
up arrow 3%

National Average
$80,000

Entry-Level
up arrow 7%

Skills That Affect Senior Web Analyst Salaries

Data Analysis
up arrow 8%

Web Analytics
up arrow 5%

National Average
$80,000

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 17 votes.

Gender

Female
46 %
Male
54 %

Years of Experience

1-4 years
33%
5-9 years
48%
10-19 years
19%

Common Health Benefits

medical benefits Medical: 93% dental benefits Dental: 82%
vision benefits Vision: 67% employee benefits None: 5%
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