Senior Web Analyst Salary

Pay for Senior Web Analysts in the United States sits in the ballpark of $77K annually. Experience level is the biggest factor affecting pay for this group, followed by geography. Job satisfaction is high and work is enjoyable for most Senior Web Analysts. Medical benefits are awarded to nearly all, and most earn dental coverage. Men working as Senior Web Analysts who took the survey just slightly outnumber women at 54 percent. Respondents to the PayScale salary survey provided the data for this report.
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$58,101 - $99,589
MEDIAN: $76,888

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
$58,101 - $99,589  
$1,153 - $13,395  
Profit Sharing
$612 - $2,875  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$58,618 - $105,159  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 108
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Job Description for Senior Web Analyst

  • Use web analytics and other tools to derive business decisions from click-stream data.
  • Advise internal groups on all issues relating to the web site.
  • Analyze website design, usability, structure, and effectiveness using behavioral analysis, data mining, customer segmentation, performance measurements, monitoring, and other statistical methods.
  • Recommend website changes to improve customer experience and business results.
  • Ensure site is optimized and is cross-platform and cross-browser compatible.

Senior Web Analyst Job Listings

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Senior Web Analysts report a focused set of job skills. Data Analysis and Web Analytics are considered valuable skills and can increase employee pay by 9 percent and 5 percent, respectively. Those with knowledge of Data Analysis tend to be skilled in Web Analytics as well.

Related Job Salaries

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Experience Affects Senior Web Analyst Salaries

up arrow 5%

up arrow 4%

National Average

up arrow 6%

Skills That Affect Senior Web Analyst Salaries

Data Analysis
up arrow 9%

Web Analytics
up arrow 5%

National Average

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 18 votes.


46 %
54 %

Years of Experience

1-4 years
5-9 years
10-19 years

Common Health Benefits

medical benefits Medical: 93% dental benefits Dental: 83%
vision benefits Vision: 68% employee benefits None: 5%