Social Media Director with Social Media Optimization Skills Salary

Median pay for Social Media Directors with Social Media Optimization skills lies in the neighborhood of $67K per year. Career length and the particular city each impact pay for this group, with the former having the largest influence. Most workers in this position report high levels of job satisfaction. Medical benefits are awarded to a fair number, and a majority earn dental coverage. Social Media Directors with Social Media Optimization skills survey participants are largely women, dominating at 65 percent.

$32,533 - $127,974
$33K
$67K
$130K
MEDIAN: $66,789
10%
50%
90%

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$9.61 - $30.91
$9
$15
$31
MEDIAN: $14.74
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$32,533 - $127,974  
   
Bonus
$1,024 - $20,482  
Profit Sharing
$2,000  
Commission
$6,250  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,479 - $130,947  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 129
© PayScale, Inc. @ www.payscale.com
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$9.61 - $30.91  
   
Hourly Tips
$1.00  
Overtime
$19.50  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$1,024 - $20,482  
   
Commission
$6,250  
Profit Sharing
$2,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,479 - $130,947  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 15
© PayScale, Inc. @ www.payscale.com

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Pay Difference by Location

National Average: $60,708

Larger city markers indicate a job is popular in that location.

With a pay rate for Social Media Directors with Social Media Optimization skills that is 81 percent greater than the national average, New York offers a comfortable salary for those in this profession. Social Media Directors with Social Media Optimization skills will also find cushy salaries in Los Angeles (+50 percent).

Key Stats for Social Media Director

Gender

Female
65 %
Male
35 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 24 votes.
Less than 1 year
1%
1-4 years
36%
5-9 years
47%
10-19 years
15%
20 years or more
1%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Social Media Director Salaries

Experienced
▲54%

▲27%

National Average
$61,000

Entry-Level
▼20%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 24 votes.

Gender

Female
65 %
Male
35 %

Years of Experience

Less than 1 year
1%
1-4 years
36%
5-9 years
47%
10-19 years
15%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 77%
dental benefits
Dental: 69%
vision benefits
Vision: 61%
dental benefits
None: 20%
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