An average Social Media Director with Social Media Optimization skills can expect to take home roughly $67K annually. Career duration is the biggest factor affecting pay for this group, followed by geography. There are more female Social Media Directors with Social Media Optimization skills who answered the questionnaire than male, making up 65 percent. For the most part, Social Media Directors with Social Media Optimization skills enjoy their work and report high levels of job satisfaction. A strong majority enjoy medical while a fair number get dental coverage. Vision coverage is also available to a majority. The information for this snapshot was generated by responses to the PayScale salary survey.

$32,270 - $127,487
$32K
$67K
$130K
MEDIAN: $67,215
10%
50%
90%

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$9.30 - $33.94
$9
$14
$34
MEDIAN: $14.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$32,270 - $127,487  
   
Bonus
$1,009 - $20,273  
Profit Sharing
$2,000  
Commission
$6,250  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,446 - $130,616  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 134
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$9.30 - $33.94  
   
Hourly Tips
$3.83  
Overtime
$19.50  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$1,009 - $20,273  
   
Commission
$6,250  
Profit Sharing
$2,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,446 - $130,616  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 13

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Key Stats for Social Media Director

Gender

Female
65 %
Male
35 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 22 votes.
047
Less than 1 year
1%
1-4 years
35%
5-9 years
48%
10-19 years
16%
20 years or more
1%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Social Media Director Salaries

Experienced
up arrow 57%

Mid-Career
up arrow 27%

National Average
$62,000

Entry-Level
up arrow 20%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 22 votes.

Gender

Female
65 %
Male
35 %

Years of Experience

Less than 1 year
1%
1-4 years
35%
5-9 years
48%
10-19 years
16%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 79%
dental benefits
Dental: 70%
vision benefits
Vision: 63%
dental benefits
None: 19%
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