The role of senior marketing specialists is similar to that of more junior specialists, though it often carries additional supervisory or managerial duties. In terms of marketing work, senior marketing specialists provide a number of services to their employers. First and foremost, senior marketing specialists are responsible for guiding marketing strategies for products or services offered by their company.
Sr. Marketing Specialist Tasks
Perform market research studies and analyze their findings.
Assist in developing pricing strategies, advertising goals and sales proposals.
Recommend and coordinate marketing activities and policies to promote products and services.