Sr. Marketing Specialist Salary (United States)

Sr. Marketing Specialists in the United States pull down an average of $60,276 annually. Pay ranges from $45,068 on the low end to $85,111 per year on the higher side. Total cash earnings range from $45,702 on the low end to $81,943 on the high end and can include bonus and profit sharing proceeds as high as $9,952 and $9,599, respectively. Career length and the particular city each impact pay for this group, with the former having the largest influence. Most people in this field enjoy health coverage; nearly all receive medical and dental insurance and most get vision insurance. Men are in the minority in the field, with female Sr. Marketing Specialists making up 76 percent of workers. Job satisfaction is reported as high by the vast majority of workers. This summary is derived from information collected in the PayScale salary survey.
Sr. Marketing Specialist Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$45,702 - $81,943
(Median)
46K
59K
71K
82K
MEDIAN: $59,256
10%
50%
75%
90%
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Sr. Marketing Specialist Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$15.53 - $30.66
(Median)
16
21
27
31
MEDIAN: $21.00
10%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$29K$58K$87K
Salary
$45,702 - $81,943  
   
Bonus
$396.41 - $9,952  
Profit Sharing
$51.52 - $9,599  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,068 - $85,111  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 505
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$15$30$45
Hourly Rate
$15.53 - $30.66  
   
Overtime
$22.47 - $41.64  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Bonus
$396.41 - $9,952  
   
Profit Sharing
$51.52 - $9,599  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,068 - $85,111  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 33
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Job Description for Sr. Marketing Specialist

The role of senior marketing specialists is similar to that of more junior specialists, though it often carries additional supervisory or managerial duties. In terms of marketing work, senior marketing specialists provide a number of services to their employers. First and foremost, senior marketing specialists are responsible for guiding marketing strategies for products or services offered by their company.
Read More...
Sr. Marketing Specialist Tasks
  • Perform market research studies and analyze their findings.
  • Assist in developing pricing strategies, advertising goals and sales proposals.
  • Recommend and coordinate marketing activities and policies to promote products and services.

Common Career Paths for Sr. Marketing Specialist

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For Sr. Marketing Specialists, career progression may result in a considerable increase in compensation. Typically, a Marketing Director, an upper-level role, can earn an extra $18,523 annually than those further down the career ladder. A Sr. Marketing Specialist often moves on to become a Marketing Manager or a Marketing Communications Manager.

Sr. Marketing Specialist Job Listings

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Popular Skills for Sr. Marketing Specialist

Sr. Marketing Specialists report using a deep pool of skills on the job. Most notably, facility with Product Marketing and Project Management are correlated to pay that is significantly above average, leading to increases of 36 percent and 4 percent, respectively. Skills that pay less than market rate include Graphic Design, Social Media Marketing, and Advertising. Most people familiar with Marketing Communications also know Marketing Management.

Pay by Experience Level for Sr. Marketing Specialist

Median of all compensation (including tips, bonus, and overtime) by years of experience.
Though Sr. Marketing Specialists can expect regular salary growth as they advance in their careers, experience does not seem to be a strong driver of pay increase. Standard salaries begin at $56K and can reach $61K after five to 10 years. After spending one to two decades on the job, pay usually hovers around $65K. Sr. Marketing Specialists experience only minor salary growth after working for two decades, bringing in around $77K. More than half of respondents report having between one and nine years of experience in this field.

Pay Difference By Location

San Francisco
up arrow 20%
New York
up arrow 18%
Washington
up arrow 17%
Dallas
up arrow 15%
Boston
up arrow 11%
Chicago
up arrow 9%
National Average
$60,000
Pittsburgh
up arrow 2%
San Diego
up arrow 3%
Atlanta
up arrow 5%
Houston
up arrow 8%
Denver
up arrow 9%
Larger circles over a city indicate a job is popular in that location.
Sr. Marketing Specialists will find that San Francisco offers an impressive pay rate, one which exceeds the national average by 20 percent. New York, Washington, Dallas, and Boston also offer top salaries for Sr. Marketing Specialists. Workers in these cities can expect to earn about 18 percent, 17 percent, 15 percent, and 11 percent more, respectively. With compensation 9 percent below the national average, Denver is not known for hefty paychecks and actually represents the lowest-paying market. Below-median salaries also turn up in Houston and Atlanta (-8 percent and -5 percent, respectively).

Related Job Salaries

Experience Affects Sr. Marketing Specialist Salaries

Late-Career
up arrow 25%
National Average
$60,000

Skills That Affect Sr. Marketing Specialist Salaries

Product Marketing
up arrow 36%
Project Management
up arrow 4%
Strategic Marketing
up arrow 3%
Marketing Management
up arrow 3%
Microsoft Excel
up arrow 3%
Powerpoint
up arrow 1%
Market Research
0%
National Average
$60,000
Marketing Communications
up arrow 3%
Microsoft Word
up arrow 3%
Web Marketing
up arrow 4%
Microsoft Office
up arrow 4%
Advertising
up arrow 6%
Social Media Marketing
up arrow 14%
Graphic Design
up arrow 15%

Job Satisfaction

Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 154 votes.

Gender

Female
76%
female alumni
 
Male
24%
male alumni

Years of Experience

1-4 years
24%
5-9 years
42%
10-19 years
27%
20 years or more
6%

Common Health Benefits

medical benefits Medical: 91% dental benefits Dental: 87%
vision benefits Vision: 72% employee benefits None: 7%
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