Strategic Planning Manager, Marketing Salary

An average Strategic Planning Manager of Marketing in the United States can expect to take home roughly $79K per year. Almost all enjoy medical while a fair number get dental coverage. Vision coverage is also available to a strong majority. Male Strategic Planning Managers of Marketing are just a bit more common among those who completed the questionnaire than females ones, with male workers composing 53 percent of the field. This field is filled with high levels of job satisfaction; most Strategic Planning Managers of Marketing are happy with their jobs. Figures cited in this summary are based on replies to PayScale's salary questionnaire.

$49,665 - $125,568
$50K
$79K
$130K
MEDIAN: $79,480
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$49,665 - $125,568  
   
Bonus
$3,091 - $48,479  
Profit Sharing
$5,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$49,665 - $138,698  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 32

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United States (change)

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Job Description for Strategic Planning Manager, Marketing

Most of the time a strategic marketing planning manager works on ensuring that the business development practice(s) of the company are aligned with its strategic efforts. Strategic planning managers' daily work includes market analysis, market growth management and corporate sales management. This position requires problem solving abilities, highly developed people skills and cross-functional leadership abilities. Strategic planning managers should possess over five years of experience, a bachelor's degree (preferably in engineering, finance or business) and strong knowledge of the industry. Strategic planning managers provide strategic input to senior management to aid in their decision making. Additionally, quantitative analysis and synthesis are required on a daily basis to help facilitate interdepartmental communication. Preparation of business plans, reports, presentations and maintenance of performance measures is also expected.

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Strategic Planning Manager, Marketing Tasks

  • Achieve revenue goals.
  • Spearhead development of marketing.
  • Provide and coordinate presentations.
  • Drive strategic development.
  • Develop and retain clientele.

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Popular Skills for Strategic Planning Manager, Marketing


Overall, survey participants reported applying a fair number of skills to their work. Most notably, facility with Windows Operating System General Use, Microsoft Office, and Powerpoint are correlated to pay that is significantly above average, leading to increases of 31 percent, 20 percent, and 17 percent, respectively. Skills that seem to negatively impact pay include Marketing Management. Most people who know Marketing Management also know Strategic Planning.

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Key Stats for Strategic Planning Manager, Marketing

Gender

Female
47 %
Male
53 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 3 votes.
1-4 years
28%
5-9 years
25%
10-19 years
34%
20 years or more
13%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Strategic Planning Manager, Marketing Salaries

▲21%

▲3%

National Average
$83,000

▼27%

Skills That Affect Strategic Planning Manager, Marketing Salaries

Windows Operating System General Use
▲31%

Microsoft Office
▲20%

Powerpoint
▲17%

Microsoft Word
▲13%


National Average
$83,000


Microsoft Excel
▼1%

Marketing Management
▼7%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 3 votes.

Gender

Female
47 %
Male
53 %

Years of Experience

1-4 years
28%
5-9 years
25%
10-19 years
34%
20 years or more
13%

Common Health Benefits

medical benefits
Medical: 96%
dental benefits
Dental: 72%
vision benefits
Vision: 76%
no benefits
None: 4%