An average Strategic Planning Manager of Marketing in the United States can expect to take home roughly $82K per year. Almost all enjoy medical while a fair number get dental coverage. Vision coverage is also available to a strong majority. The majority of workers are highly satisfied with their job. The majority of Strategic Planning Managers of Marketing (61 percent) who took the survey are men. The figures in this overview were provided by individuals who took PayScale's salary questionnaire.

$50,167 - $126,948
MEDIAN: $81,520

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$50,167 - $126,948  
$2,909 - $19,731  
Profit Sharing
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$50,167 - $138,582  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 35

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Job Description for Strategic Planning Manager, Marketing

Most of the time a strategic marketing planning manager works on ensuring that the business development practice(s) of the company are aligned with its strategic efforts. Strategic planning managers' daily work includes market analysis, market growth management and corporate sales management. This position requires problem solving abilities, highly developed people skills and cross-functional leadership abilities. Strategic planning managers should possess over five years of experience, a bachelor's degree (preferably in engineering, finance or business) and strong knowledge of the industry. Strategic planning managers provide strategic input to senior management to aid in their decision making. Additionally, quantitative analysis and synthesis are required on a daily basis to help facilitate interdepartmental communication. Preparation of business plans, reports, presentations and maintenance of performance measures is also expected.


Strategic Planning Manager, Marketing Tasks

  • Achieve revenue goals.
  • Spearhead development of marketing.
  • Provide and coordinate presentations.
  • Drive strategic development.
  • Develop and retain clientele.

Strategic Planning Manager, Marketing Job Listings

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Popular Skills for Strategic Planning Manager, Marketing

Survey results show that Strategic Planning Managers of Marketing use a fair number of skills. Most notably, facility with Windows Operating System General Use, Microsoft Office, and Powerpoint are correlated to pay that is significantly above average, leading to increases of 28 percent, 17 percent, and 15 percent, respectively. Skills that are correlated to lower pay, on the other hand, include Marketing Management and Strategic Planning. Most people who know Marketing Management also know Strategic Planning.

Related Job Salaries

Years in Fields/Career:
United States (change)

Experience Affects Strategic Planning Manager, Marketing Salaries

up arrow 5%

National Average

Skills That Affect Strategic Planning Manager, Marketing Salaries

Windows Operating System General Use
up arrow 28%

Microsoft Office
up arrow 17%

up arrow 15%

Microsoft Word
up arrow 10%

Strategic Marketing
up arrow 7%

National Average

Microsoft Excel
up arrow 3%

Strategic Planning
up arrow 7%

Marketing Management
up arrow 15%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 4 votes.


39 %
61 %

Years of Experience

1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits
Medical: 96%
dental benefits
Dental: 75%
medical benefits
Vision: 79%
dental benefits
None: 4%