Telesales agents work in a wide range of industries and generally sell products or services directly to customers via telephone. They create prospects by buying sales data from third-parties, as well as performing their own research using data obtained from the internet, and are skilled at informing prospective customers about what their companies have to offer.
Telesales agents must be able to answer all customers' questions, and prices of their products or services are often quoted via the telephone. They may inform customers of special promotions, perhaps while adhering to prescribed scripts, and strong interpersonal and customer service skills are essential in this position. Thorough knowledge of the products or services they sell is necessary in order to to up-sell and cross-sell the company's products and services and succeed over the competition.
Those in this position must be persistent, polite, and most importantly, able to accept rejection without taking it personally. They are required to enter information and orders from customers directly into a computer at the time of sale and may also prepare paperwork regarding customers' sales information. They must check inventory to ensure items are in stock before setting delivery dates, and the ability to speak a second language, such as Spanish, can be beneficial. A high school diploma may be a minimum requirement for this position, and telesales agents should always stay up-to-date with new product/service trends in their industries. Some may be required to attend special training classes or workshops in telemarketing.
Telesales Agent Tasks
Deliver prepared sales talks, reading from scripts that describe products or services, in order to persuade potential customers to purchase a product or service or to make a donation.
Obtain customer information such as name, address, and payment method, and enter orders into computer.
Explain products or services and prices, and answer questions from customers.