Trade show coordinators are responsible for the research, design, development, and coordination of conferences, conventions, and other large-scale events. These coordinators interact with clients, other team members, and product vendors to promote existing and new promotional content. They also mediate communication between the company and its clients, partners, and external audiences. Responsibilities of trade show coordinators may include supervising budgets, managing assets such as website content, and providing content and materials to media outlets. Trade show coordinators often work in time-limited situations and must be able to respond to multiple competing obligations while meeting deadlines.
A bachelor's degree and at least two years of experience in a relevant position are generally needed for this position. Additionally, trade show coordinators must be proficient with basic computer software such as the Microsoft Office suite. They may need to be proficient in creating content using software used to generate promotional materials such as Adobe Photoshop and Adobe Illustrator. Trade show coordinators are required to have strong oral and written communication skills, have solid interpersonal skills, and be able to multitask on a variety of projects. They should also pay strong attention to detail and be able to work well in a team setting and independently.
Trade Show Coordinator Tasks
Communicate with vendors, sites and suppliers to create, and maintain and enact a trade show schedule.
Pack, ship, unpack, and set up supplies, booths, and marketing items.
Build and update roster of presenters and contacts, and ensure information is shared in a timely, appropriate manner.
Manage financial and operation components of trade shows and meetings, including reporting.