Vice President (VP), Marketing & Business Development Salary (United States)

VP of Marketing & Business Developments enjoy a hefty income, with average pay passing six figures ($148,156) annually in the United States. With some bonuses running north of $49K, profit sharing proceeds occasionally surpassing $44K, and select commissions of $78K, total income for VP of Marketing & Business Developments can range between from $72,736 to $184,737 according to individual performance. Experience level is the biggest factor affecting pay for this group, followed by the particular city. Most VP of Marketing & Business Developments report high levels of job satisfaction. This synopsis is derived from the responses of individuals who took PayScale's salary survey.
Vice President (VP), Marketing & Business Development Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$72,736 - $184,737
(Median)
73K
97K
130K
160K
180K
MEDIAN: $129,054
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$80K$160K$240K
Salary
$72,736 - $184,737  
   
Bonus
$3,013 - $49,379  
Profit Sharing
$4,898 - $44,385  
Commission
$0.00 - $77,642  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$74,416 - $224,635  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 481
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Job Description for Vice President (VP), Marketing & Business Development

Vice presidents for marketing and business development serve as leaders in developing business and marketing opportunities for their organization. They help develop new products, work in planning and execution of sales, and ensure development and revenue benchmarks are met. They must develop strategies to build their company's customer base, identify potential partners, and implement strategies to achieve the company’s goals. These vice presidents also serve as a primary contact for the company and clients,
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Vice President (VP), Marketing & Business Development Tasks
  • Plan, direct and set the strategic direction of marketing and business development initiatives within an organization.
  • Develop pricing strategies and media relations plan, balancing firm objectives and customer satisfaction.
  • Research and analyze target markets to develop strategic and tactical plans to grow the business.
  • Oversee staff operations, business planning and budget development.
  • Develop and maintain relationships with decision makers of new and existing clients, and media outlets.

Vice President (VP), Marketing & Business Development Job Listings

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Popular Skills for Vice President (VP), Marketing & Business Development

VP of Marketing & Business Developments report using a pretty varied skill set on the job. Product Development is considered a valuable skill and can increase employee pay by 5 percent. Skills that pay less than market rate include Microsoft Office, New Business Development, and Customer Relationship Management (CRM). Most people experienced in Product Marketing also know New Business Development.

Pay by Experience Level for Vice President (VP), Marketing & Business Development

Median of all compensation (including tips, bonus, and overtime) by years of experience.
Experience is important when determining pay for VP of Marketing & Business Developments. After five to 10 years, salaries grow from $100K to $125K, topping six figures. After 10 to 20 years, compensation comes in at $150K. After 20 years in the field, VP of Marketing & Business Developments see their salaries growing more slowly, eventually averaging out to $166K.

Pay Difference By Location

Boston
up arrow 21%
Los Angeles
up arrow 19%
Chicago
up arrow 15%
San Diego
up arrow 11%
up arrow 10%
National Average
$148,000
Houston
up arrow 3%
San Francisco
up arrow 6%
Atlanta
up arrow 9%
Philadelphia
up arrow 13%
Austin
up arrow 16%
Larger circles over a city indicate a job is popular in that location.
Surpassing the national average by 21 percent, VP of Marketing & Business Developments in Boston receive some of the highest pay in the country. Also paying near the top of the field are Los Angeles, Chicago, San Diego, and New York, where VP of Marketing & Business Developments annually earn 19 percent, 15 percent, 11 percent, and 10 percent more than the national average. The lowest-paying market is Austin, which sits 16 percent below the national average. Employers also pay below the national average in Philadelphia (-13 percent) and Atlanta (-9 percent).

Related Job Salaries

Experience Affects Vice President (VP), Marketing & Business Development Salaries

National Average
$148,000

Skills That Affect Vice President (VP), Marketing & Business Development Salaries

National Average
$148,000
Product Marketing
up arrow 1%
Strategic Marketing
up arrow 3%
Customer Relationship Management (CRM)
up arrow 7%

Job Satisfaction

Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 124 votes.

Gender

Female
34%
female alumni
 
Male
66%
male alumni

Years of Experience

1-4 years
7%
5-9 years
13%
10-19 years
42%
20 years or more
39%

Common Health Benefits

medical benefits Medical: 88% dental benefits Dental: 74%
vision benefits Vision: 58% employee benefits None: 10%
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