Vice President (VP), Media Services Salary
Earnings for Vice President (VP), Media Servicess in the United States come in at around $124K annually on average. Experience level is the biggest factor affecting pay for this group, followed by geography. In this profession, most enjoy medical and dental coverage, and just over a half have vision insurance, as well. Most workers in this position report moderate levels of job satisfaction. The majority of Vice President (VP), Media Servicess (64 percent) who took the survey are female. The data for this snapshot was collected from individuals who took PayScale's salary survey.
Job Description for Vice President (VP), Media Services
Vice presidents of media services are in charge of leading the media services staff of an organization. They are responsible for facilitating social media and marketing efforts to increase brand recognition and client loyalty, as well as improving customer satisfaction.Read More...
These professionals have excellent interpersonal skills to communicate with staff, clients, and vendors. They develop strong business relationships. One of their main responsibilities is developing media services programs to advance company goals. Vice presidents of media services manage creative content and ensure that all media items comply with established guidelines and company objectives. They develop media services strategies and focus on verifying that all objectives are completed correctly and on time. They work well with other vice presidents to share important project information, ideas, and concepts. However, these individuals can work by themselves with minimal supervision, as they are organized and pay close attention to detail. They work in a fast-pace environment and use a personal computer to respond to internal and external inquiries. They are proficient with social media endeavors, using different software to implement media services solutions. They review and approve communication efforts.
A bachelor's degree in marketing, communications, advertising, or a related field is required for this job. Previous years in a media services capacity and in a managerial position can be helpful. Media services certifications are a plus.
Vice President (VP), Media Services Tasks
- Create media strategy across channels and set metrics and goals.
- Analyze data to determine impacts and drive strategy.
- Negotiate media and marketing contracts, contractors and associated fees.
- Coordinate and integrate media strategy across teams and departments.
- Build relationships with media outlets and liaise and approve communication.