Vice President (VP), Operations and Marketing Salary

Average pay for VPs of Operations and Marketing in the United States is more than reasonable, with annual salaries pushing past the six-figure mark ($99K). Total cash compensation to VPs of Operations and Marketing approaches anywhere from $52K on the lower end to $189K on the higher end; in exceptional cases, this can include more than $36K from bonuses and upwards of $20K from profit sharing. A fair number enjoy medical while a majority get dental coverage. Vision coverage is also available to more than two-fifths. The majority of workers are highly satisfied with their job. Women are just slightly outnumbered, with male VPs of Operations and Marketing making up 55 percent of survey respondents. The figures in this rundown are based on the results of PayScale's salary questionnaire.
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$49,460 - $160,838
(Median)
$49K
$99K
$160K
MEDIAN: $98,581
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$70K$140K$210K
Salary
$49,460 - $160,838  
   
Bonus
$496.65 - $35,948  
Profit Sharing
$2,534 - $19,727  
Commission
$0.00 - $77,281  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$51,911 - $188,701  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 153
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Job Description for Vice President (VP), Operations and Marketing

  • Evaluate operational processes and procedures, and develop strategies and implementation plans to improve and standardize all aspects of operations.
  • Provide leadership for the overall operating performance of the business.
  • Plan, direct and set the strategic direction of marketing and business development initiatives within an organization.
  • Develop new resources and new revenue streams.

Vice President (VP), Operations and Marketing Job Listings

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VPs of Operations and Marketing report a narrow range of specific skills. Most notably, facility with Strategic Planning, Strategic Marketing, and Marketing Management are correlated to pay that is significantly above average, leading to increases of 26 percent, 8 percent, and 5 percent, respectively. Skills that are correlated to lower pay, on the other hand, include People Management. Employees educated in Marketing Management are typically practiced in Operations Management, too.

Pay by Experience Level for Vice President (VP), Operations and Marketing

Median of all compensation (including tips, bonus, and overtime) by years of experience.


VPs of Operations and Marketing with a rich background of experience are typically rewarded with larger paychecks. Although individuals who have less than five years' experience earn $80K on average, people with five to 10 years benefit from a notably larger average of $100K. After working for 10 to 20 years, VPs of Operations and Marketing make a median salary of $114K. VPs of Operations and Marketing who surpass 20 years on the job report pay that isn't as high as one would expect; the median compensation for this crowd sits around $125K.

Related Job Salaries

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Experience Affects Vice President (VP), Operations and Marketing Salaries

Late-Career
up arrow 16%

Experienced
up arrow 6%

National Average
$107,000

Mid-Career
up arrow 7%

Entry-Level
up arrow 25%

Skills That Affect Vice President (VP), Operations and Marketing Salaries

Strategic Planning
up arrow 26%

Strategic Marketing
up arrow 8%

Marketing Management
up arrow 5%

Operations Management
up arrow 4%

National Average
$107,000

People Management
up arrow 3%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 31 votes.

Gender

Female
45 %
Male
55 %

Years of Experience

1-4 years
13%
5-9 years
22%
10-19 years
38%
20 years or more
27%

Common Health Benefits

medical benefits
Medical: 78%
dental benefits
Dental: 60%
medical benefits
Vision: 43%
dental benefits
None: 20%
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