Vice President (VP), Public Relations (PR) & Corporate Communications Salary

A Vice President (VP), Public Relations (PR) & Corporate Communications earns an average salary of $125,202 per year. Most people in this job have more than five years' experience in related jobs. Experience has a moderate effect on pay for this job.

$79,027 - $185,740
MEDIAN: $125,201

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$79,027 - $185,740  
$1,927 - $50,097  
Profit Sharing
$1,216 - $20,203  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$81,503 - $221,326  
Country: United States | Currency: USD | Updated: 20 Sep 2015 | Individuals Reporting: 255
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Job Description for Vice President (VP), Public Relations (PR) & Corporate Communications

A vice president (VP) of public relations (PR) and corporate communications is a board-level executive who generally has oversight for all official messaging. This executive may provide coaching and talking points to relevant managers on media inquiries, as well as work with marketing and branding professionals within the company to help shape press releases. The VP of PR and corporate communications is typically the point person in a rapid-response team should the need arise. In most situations, this public relations executive ensures proactive, positive messaging and discussion exists regarding their organization. They ensure that when managers, directors and board executives answer questions from the press or shareholders, they present the company and its initiatives in the best possible light; the VP and his or her staff may work with these company representatives extensively and provide talking points to ensure a consistency of vision and approach. In some cases, the VP acts as an overall spokesperson for the corporation on media inquiries.


Vice President (VP), Public Relations (PR) & Corporate Communications Tasks

  • Plan, direct and set the strategic direction of marketing and business development initiatives within an organization.
  • Develop pricing strategies and media relations plan, balancing firm objectives and customer satisfaction.
  • Research and analyze target markets to develop strategic and tactical plans to grow the business.
  • Oversee staff operations, business planning and budget development.
  • Develop and maintain relationships with decision makers of new and existing clients, and media outlets.

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Popular Skills for

Pay by Experience Level for

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Pay Difference by Location

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Experience Affects Salaries

National Average

up arrow 24%

Skills That Affect Salaries

Marketing Communications
up arrow 4%

Corporate Communications
up arrow 3%

National Average

Media / Public Relations
up arrow 3%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 33 votes.


70 %
30 %

Years of Experience

Less than 1 year
1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits Medical: 92% dental benefits Dental: 82%
vision benefits Vision: 66% employee benefits None: 7%