Merchandising is an essential component of advertising, marketing, and sale. A visual merchandiser designs, develops, and implements the visual look of a retail store and the merchandise being sold. The size of the store affects the scope of the merchandisers' responsibilities, but they usually oversee visual display, inventory management, and training employees on merchandising.
Visual Merchandiser Tasks
Arrange aisles and displays to provide easy customer access and make products easy to find.
Manage the building and updating of in-store merchandise displays.
Work under the direction of the visual merchandising manager to customize product displays for a retail store.
Facilitate customer buying decisions by ensuring product information is readily accessible.