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Web Producer Salary (United States)

Median pay for Web Producers in the United States is around $52K annually. Including potential for bonuses and profit sharing — peaking near $8K and $11K, respectively — total cash payment to Web Producers can bottom out near $31K or peak near $85K depending on individual performance. Geographic location is the biggest factor affecting pay for this group, followed by experience level. Medical benefits are awarded to most, and a strong majority earn dental coverage. Women Web Producers who took the survey just slightly outnumber men. For the most part, Web Producers enjoy their work and report high levels of job satisfaction. This overview is based on answers to PayScale's salary questionnaire.
Web Producer Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$34,227 - $82,445
(Median)
34K
42K
52K
68K
82K
MEDIAN: $51,993
10%
25%
50%
75%
90%
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Web Producer Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$11.32 - $43.68
(Median)
11
20
30
44
MEDIAN: $20
10%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$29K$58K$87K
Salary
$34,227 - $82,445  
   
Bonus
$0.00 - $8,463  
Profit Sharing
$101.37 - $11,112  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,033 - $84,512  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 530
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$16$32$48
Hourly Rate
$11.32 - $43.68  
   
Overtime
$14.25 - $46.37  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$32K$64K$96K
Bonus
$0.00 - $8,463  
   
Profit Sharing
$101.37 - $11,112  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,033 - $84,512  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 91
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Job Description for Web Producer

A web producer is primarily responsible for coordinating, managing, and updating content on a high-traffic website. This person can work either as a contract employee or within a business. It is generally required that a web producer has at least a bachelor’s degree in a field relevant to the company they work for, as well as at least three years of relevant experience. Extensive knowledge of HTML, web design, Photoshop, and CSS are typically essential. A web producer typically works in an office environment; however, there are some who work from a home office. While web producers generally work during regular office hours, some jobs require alternative or more flexible hours.
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Web Producer Tasks
  • Create interactive strategies for online platforms.
  • Manage the planning and usability of externally used websites and online communities.
  • Coordinate and oversee production for online projects.

Common Career Paths for Web Producer

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For Web Producers, career advancements do not tend to correlate with a rise in salary. On average, lower-level Web Producers earn similar salaries to those in higher-end positions like Web Producer.

Web Producer Job Listings

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Popular Skills for Web Producer

Overall, survey participants reported applying a fair number of skills to their work. Most notably, skills in Project Management, Web Design, Cascading Style Sheets, and HTML are correlated to pay that is above average, with boosts between 7 percent and 14 percent. Those listing Social Media Optimization as a skill should be prepared for drastically lower pay. Video Editing and Editing also typically command lower compensation. The majority of those who know HTML also know Project Management and Adobe Photoshop.

Pay Difference By Location

Atlanta
up arrow 27%
Los Angeles
up arrow 13%
Minneapolis
up arrow 13%
up arrow 4%
Austin
up arrow 4%
up arrow 1%
National Average
$52,000
Chicago
up arrow 12%
Philadelphia
up arrow 22%
Larger circles over a city indicate a job is popular in that location.
San Francisco offers some of the highest pay in the country for Web Producers, 47 percent above the national average. Web Producers can also look forward to large paychecks in cities like Atlanta (+27 percent), Minneapolis (+13 percent), Los Angeles (+13 percent), and New York (+9 percent). Place of residence plays a huge part in a Web Producer's salary, with Philadelphia Web Producers earning salaries that are 22 percent less than the national average. Employers pay around 12 percent less in Chicago and 6 percent less in Washington, below-median salaries for those in this field.

Related Job Salaries

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Experience Affects Web Producer Salaries

National Average
$52,000

Skills That Affect Web Producer Salaries

HTML
up arrow 2%
National Average
$52,000
Adobe Photoshop
up arrow 2%
Web Content Management
up arrow 3%
up arrow 12%
Video Editing
up arrow 14%
Social Media Optimization
up arrow 27%

Job Satisfaction

Highly satisfied Image
Highly satisfied
Rated 4 out of 5 based on 140 votes.

Gender

Female
56%
female alumni
 
Male
44%
male alumni

Years of Experience

Less than 1 year
2%
1-4 years
48%
5-9 years
32%
10-19 years
17%
20 years or more
1%

Common Health Benefits

medical benefits Medical: 83% dental benefits Dental: 77%
vision benefits Vision: 63% employee benefits None: 15%