Web Producer Salary

Average Web Producers in the United States make around $52K annually. In the world of Web Producers, total cash compensation can vary between $32K and $83K. Each package generally includes bonuses and profit sharing proceeds, and in exceptional cases, those amounts can reach heights of $8K and $11K, respectively. Career length is the biggest factor affecting pay for this group, followed by geography. Most Web Producers like their work and job satisfaction is high. Medical benefits are awarded to most, and a strong majority earn dental coverage. The information for this rundown comes from respondents who completed PayScale's salary questionnaire.

$34,566 - $80,996
(Median)
$35K
$52K
$81K
MEDIAN: $51,807
10%
50%
90%

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$11.97 - $42.78
(Median)
$12
$21
$43
MEDIAN: $21.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$28K$56K$84K
Salary
$34,566 - $80,996  
   
Bonus
$0.00 - $7,556  
Profit Sharing
$1,812 - $10,926  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,582 - $83,074  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 532
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$18$36$54
Hourly Rate
$11.97 - $42.78  
   
Overtime
$17.38 - $51.42  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$0.00 - $7,556  
   
Profit Sharing
$1,812 - $10,926  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,582 - $83,074  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 98
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Job Description for Web Producer

A web producer is primarily responsible for coordinating, managing, and updating content on a high-traffic website. This person can work either as a contract employee or within a business. It is generally required that a web producer has at least a bachelor’s degree in a field relevant to the company they work for, as well as at least three years of relevant experience. Extensive knowledge of HTML, web design, Photoshop, and CSS are typically essential. A web producer typically works in an office environment; however, there are some who work from a home office. While web producers generally work during regular office hours, some jobs require alternative or more flexible hours.

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Web Producer Tasks

  • Create interactive strategies for online platforms.
  • Manage the planning and usability of externally used websites and online communities.
  • Coordinate and oversee production for online projects.

Common Career Paths for Web Producer


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Web Producers who go on to become Web Producers may see somewhat stagnant compensation. On average, a Web Producer, an upper-level role, pays $53K.

Web Producer Job Listings

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Popular Skills for Web Producer


Survey results suggest that Web Producers use a fairly large toolkit of professional skills. Most notably, skills in Project Management, Web Design, Cascading Style Sheets, and HTML are correlated to pay that is above average, with boosts between 7 percent and 13 percent. Those listing writing as a skill should be prepared for drastically lower pay. Social Media Optimization and Editing also typically command lower compensation. The majority of those who know HTML also know Project Management and Adobe Photoshop.

Pay by Experience Level for Web Producer

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Experience and income seem to be closely related; in general, the survey respondents who had worked for more years reported higher incomes. Folks with fewer than five years of experience take home $47K on average, and those who have worked for five to 10 years see a bigger median salary of $57K. People with 10 to 20 years of experience make an average of about $72K in this role. Respondents who claim more than 20 years of experience may encounter pay that doesn't quite reflect their extensive experience; these veterans report a median income of around $80K.

Pay Difference by Location


Web Producers will find that San Francisco offers an impressive pay rate, one which exceeds the national average by 34 percent. Web Producers can also look forward to large paychecks in cities like Atlanta (+27 percent), Minneapolis (+13 percent), Los Angeles (+11 percent), and New York (+11 percent). Location significantly influences compensation, with Philadelphia Web Producers earning much less — 22 percent less — than the national average. Chicago and Phoenix are a couple other places where companies are known to pay below the median — salaries are 13 percent lower and 9 percent lower, respectively.

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Experience Affects Web Producer Salaries

Late-Career
up arrow 54%



National Average
$52,000


Skills That Affect Web Producer Salaries




HTML
up arrow 1%

National Average
$52,000

Adobe Photoshop
up arrow 1%

Web Content Management
up arrow 4%

Video Editing
up arrow 10%

up arrow 12%

Social Media Optimization
up arrow 28%

writing
up arrow 34%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 116 votes.

Gender

Female
59 %
Male
41 %

Years of Experience

Less than 1 year
2%
1-4 years
49%
5-9 years
33%
10-19 years
14%
20 years or more
1%

Common Health Benefits

medical benefits Medical: 84% dental benefits Dental: 77%
vision benefits Vision: 64% employee benefits None: 15%
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