Best Value Colleges For Marketing Careers

If you love making deals, telling stories and convincing people how to spend their money, you may want to consider a career in marketing or sales.  Read More

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270 (tie)SUNY - College at Oneonta(In-State)
20 Year Net ROI$364,000
Total 4 Year Cost$88,000
Grad Rate73%
Time to Graduate4 Years
Loan Amt$24,600
270 (tie)University of the Pacific (UOP)(Private)
20 Year Net ROI$364,000
Total 4 Year Cost$232,000
Grad Rate61%
Time to Graduate4 Years
Loan Amt$29,900
270 (tie)Western Connecticut State University(Out-of-State)
20 Year Net ROI$364,000
Total 4 Year Cost$142,000
Grad Rate43%
Time to Graduate5 Years
Loan Amt$57,700
274 (tie)California State University - Fresno (Fresno State)(Out-of-State)
20 Year Net ROI$363,000
Total 4 Year Cost$127,000
Grad Rate52%
Time to Graduate5 Years
Loan Amt$20,300
274 (tie)Franciscan University of Steubenville(Private)
20 Year Net ROI$363,000
Total 4 Year Cost$140,000
Grad Rate76%
Time to Graduate4 Years
Loan Amt$24,100
274 (tie)Sonoma State University(Out-of-State)
20 Year Net ROI$363,000
Total 4 Year Cost$141,000
Grad Rate55%
Time to Graduate5 Years
Loan Amt$23,400
274 (tie)University of Massachusetts (UMass) - Dartmouth Campus(In-State)
20 Year Net ROI$363,000
Total 4 Year Cost$103,000
Grad Rate47%
Time to Graduate5 Years
Loan Amt$26,800
278 (tie)Montclair State University(In-State)
20 Year Net ROI$362,000
Total 4 Year Cost$113,000
Grad Rate64%
Time to Graduate5 Years
Loan Amt$33,200
278 (tie)Oregon State University (OSU) - Main Campus(In-State)
20 Year Net ROI$362,000
Total 4 Year Cost$97,800
Grad Rate63%
Time to Graduate5 Years
Loan Amt$26,200
278 (tie)Rutgers University - Camden Campus(In-State)
20 Year Net ROI$362,000
Total 4 Year Cost$117,000
Grad Rate53%
Time to Graduate5 Years
Loan Amt$26,400
278 (tie)Texas A&M University - Commerce Campus(In-State)
20 Year Net ROI$362,000
Total 4 Year Cost$72,800
Grad Rate52%
Time to Graduate5 Years
Loan Amt$25,100
278 (tie)University of Texas at Arlington (UTA)(In-State)
20 Year Net ROI$362,000
Total 4 Year Cost$90,200
Grad Rate42%
Time to Graduate5 Years
Loan Amt$23,800
283 (tie)Monmouth University - West Long Branch, NJ(Private)
20 Year Net ROI$361,000
Total 4 Year Cost$189,000
Grad Rate67%
Time to Graduate4 Years
Loan Amt$41,800
283 (tie)Wesleyan University - Middletown, CT(Private)
20 Year Net ROI$361,000
Total 4 Year Cost$254,000
Grad Rate93%
Time to Graduate4 Years
Loan Amt$21,300
285 (tie)California State University - San Bernardino (CSUSB)(In-State)
20 Year Net ROI$360,000
Total 4 Year Cost$81,600
Grad Rate48%
Time to Graduate5 Years
Loan Amt$19,000

*NOTE: Unranked schools on this list don’t have on-campus living options, so on-campus costs are not available.

In terms of college return on investment, marketing careers and sales jobs are often a good investment. PayScale determines the ROIs for each school based on the salaries of their alumni who go on to work in marketing and sales jobs, regardless of their major.

Marketing and sales are good career paths if you love people or want a job that lets you use your creativity but still earn a high income. These jobs are in high demand -- every employer needs employees to convince their customers to purchase their product or service -- and you need good communication, writing, and analytical and interpersonal skills to succeed. If you are interested in studying English or communications in college but don't know what to do with those degrees, consider marketing and sales as a career path.

In PayScale's College ROI Report, marketing careers and sales careers perform very well. Rhode Island's Ivy League Brown University often delivers a high 20-year net ROI for alumni who go into sales and marketing jobs. Brown alums include seven Nobel Prize winners and eight billionaires, and the school is one of the most selective in the country. On top of that, the University's neighborhood is a federally listed architectural district with a dense concentration of Colonial era buildings.

Business moguls of all types have studied at the University of Pennsylvania. Also an Ivy League school -- and founded by Benjamin Franklin -- UPenn has produced more than its share of famous businessmen, and more billionaires went to UPenn for their undergraduate degrees than any other college in the world. You might call it the nexus of the Three-Comma club.

Stanford University in Palo Alto, California consistently reports a high 20-year net ROI for alumni who go into sales and marketing jobs. Stanford is a pricey school, but with its high ROI, it's worth going into debt for if you get accepted.

The University of California, Berkeley, home to the famous Haas School of Business, is a real deal for California residents who want to work in sales or marketing. Like Stanford, these students probably benefit from proximity to one of the hottest job markets in the country, the Silicon Valley and San Francisco areas. Even the coolest tech start-ups need marketing and salespeople to push their products.