Best Value Colleges For Marketing Careers

If you love making deals, telling stories and convincing people how to spend their money, you may want to consider a career in marketing or sales.  Read More

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449 (tie)Skidmore College(Private)
20 Year Net ROI$312,000
Total 4 Year Cost$247,000
Grad Rate87%
Time to Graduate4 Years
Loan Amt$24,000
449 (tie)Texas Woman's University(Out-of-State)
20 Year Net ROI$312,000
Total 4 Year Cost$114,000
Grad Rate44%
Time to Graduate5 Years
Loan Amt$20,800
449 (tie)University of Vermont (UVM)(In-State)
20 Year Net ROI$312,000
Total 4 Year Cost$118,000
Grad Rate76%
Time to Graduate4 Years
Loan Amt$33,100
454 (tie)Biola University(Private)
20 Year Net ROI$311,000
Total 4 Year Cost$190,000
Grad Rate69%
Time to Graduate4 Years
Loan Amt$33,200
454 (tie)Elon University(Private)
20 Year Net ROI$311,000
Total 4 Year Cost$178,000
Grad Rate81%
Time to Graduate4 Years
Loan Amt$34,400
454 (tie)Marquette University(Private)
20 Year Net ROI$311,000
Total 4 Year Cost$198,000
Grad Rate79%
Time to Graduate4 Years
Loan Amt$36,700
454 (tie)University of Alabama - Birmingham Campus(In-State)
20 Year Net ROI$311,000
Total 4 Year Cost$93,200
Grad Rate56%
Time to Graduate5 Years
Loan Amt$27,000
454 (tie)University of Wisconsin (UWM) - Milwaukee(In-State)
20 Year Net ROI$311,000
Total 4 Year Cost$90,700
Grad Rate44%
Time to Graduate5 Years
Loan Amt$30,000
454 (tie)Xavier University(Private)
20 Year Net ROI$311,000
Total 4 Year Cost$188,000
Grad Rate71%
Time to Graduate4 Years
Loan Amt$33,700
460 (tie)Oakland University - Rochester Hills, MI(In-State)
20 Year Net ROI$310,000
Total 4 Year Cost$88,900
Grad Rate46%
Time to Graduate5 Years
Loan Amt$22,100
460 (tie)Portland State University (PSU)(In-State)
20 Year Net ROI$310,000
Total 4 Year Cost$93,500
Grad Rate42%
Time to Graduate5 Years
Loan Amt$25,600
460 (tie)Purdue University - Calumet Campus(Out-of-State)
20 Year Net ROI$310,000
Total 4 Year Cost$119,000
Grad Rate31%
Time to Graduate5 Years
Loan Amt$22,800
460 (tie)Shippensburg University of Pennsylvania(In-State)
20 Year Net ROI$310,000
Total 4 Year Cost$96,100
Grad Rate55%
Time to Graduate4 Years
Loan Amt$34,500
460 (tie)University of Minnesota - Duluth Campus(In-State)
20 Year Net ROI$310,000
Total 4 Year Cost$93,700
Grad Rate59%
Time to Graduate5 Years
Loan Amt$29,000
460 (tie)University of Wisconsin (UW) - Platteville Campus(Out-of-State)
20 Year Net ROI$310,000
Total 4 Year Cost$102,000
Grad Rate52%
Time to Graduate5 Years
Loan Amt$27,300

*NOTE: Unranked schools on this list don’t have on-campus living options, so on-campus costs are not available.

In terms of college return on investment, marketing careers and sales jobs are often a good investment. PayScale determines the ROIs for each school based on the salaries of their alumni who go on to work in marketing and sales jobs, regardless of their major.

Marketing and sales are good career paths if you love people or want a job that lets you use your creativity but still earn a high income. These jobs are in high demand -- every employer needs employees to convince their customers to purchase their product or service -- and you need good communication, writing, and analytical and interpersonal skills to succeed. If you are interested in studying English or communications in college but don't know what to do with those degrees, consider marketing and sales as a career path.

In PayScale's College ROI Report, marketing careers and sales careers perform very well. Rhode Island's Ivy League Brown University often delivers a high 20-year net ROI for alumni who go into sales and marketing jobs. Brown alums include seven Nobel Prize winners and eight billionaires, and the school is one of the most selective in the country. On top of that, the University's neighborhood is a federally listed architectural district with a dense concentration of Colonial era buildings.

Business moguls of all types have studied at the University of Pennsylvania. Also an Ivy League school -- and founded by Benjamin Franklin -- UPenn has produced more than its share of famous businessmen, and more billionaires went to UPenn for their undergraduate degrees than any other college in the world. You might call it the nexus of the Three-Comma club.

Stanford University in Palo Alto, California consistently reports a high 20-year net ROI for alumni who go into sales and marketing jobs. Stanford is a pricey school, but with its high ROI, it's worth going into debt for if you get accepted.

The University of California, Berkeley, home to the famous Haas School of Business, is a real deal for California residents who want to work in sales or marketing. Like Stanford, these students probably benefit from proximity to one of the hottest job markets in the country, the Silicon Valley and San Francisco areas. Even the coolest tech start-ups need marketing and salespeople to push their products.