An international sales manager works for a business that export goods and services to other countries. They ensure that operations overseas flow smoothly on a day-to-day basis, including the delivery of goods to their purchaser. In addition, the international sales manager negotiates new sales of products, handle and solve any customer issues, and conduct any other customer support functions. An international sales manager also must be able to determine current market trends, what is working in the business' current advertising and selling strategy, and what can be changed ito boost sales and increase revenue. On a day-to-day basis, the international sales manager is in contact with subordinate regional managers and international customers.
A great deal of prerequisite education and experience is needed for an international sales manager. A bachelor’s degree in a business degree typically is the minimum educational requirement, while larger companies may want a master’s or doctoral degree in international business or international relations. In addition, the individual must possess excellent ability in handling multiple projects at once, delegating, analysis, and communication to subordinates and across language barriers.
International Sales Manager Tasks
- Ensure execution of the developed sales strategies, plans and advertising or promotional programs.
- Maintain contact with key markets by visiting and investigating of the operating and local conditions.
- Evaluate international market opportunities and provide analysis to management for decision making.
- Plans and implements sales programs for either some or all of the company's product line internationally.