CNY 552,000
Avg. Salary
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An Experienced Marketing Director earns an average salary of CNY 612,797 per year. The skills that increase pay for this job the most are Market Research, Strategic Marketing, and Marketing Communications.

CNY 387,832 - CNY 1,115,042
CNY 390K
CNY 550K
MEDIAN: CNY 552,000
Salary CNY 387,832 - CNY 1,115,042
Bonus CNY 90,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
CNY 387,832 - CNY 1,128,116
  • Country: China
  • Currency: CNY
  • Updated: 18 Aug 2018
  • Individuals Reporting: 17

Job Description for Marketing Director

Marketing directors are responsible for managing and directing marketing tasks on behalf of their organization. They oversee their organization's marketing professionals and specify the scope of its marketing requirements and needs. Their main duties include creating projects, concepts and budgets for successful marketing campaigns, as well as helping resolve team issues and maintaining communication with clients, vendors and other managers within their company. They are also responsible for facilitating dialogue in their organization on marketing needs and requirements, including customers' needs. Marketing directors help brainstorm ideas, suggest appropriate technology to complete marketing tasks, coordinate with marketing professionals to modify campaigns and measure the progress of marketing projects. They collect data and refine research techniques to improve marketing performance in future endeavors.


Marketing Director Tasks

  • Oversee staff operations, business planning, staff and advertising budget development.
  • Act as subject matter expert to leadership on issues relating to effective marketing.
  • Direct, plan and oversee the marketing strategies of the organization's products and services.
  • Maintain awareness in market changes and adjust marketing strategies accordingly.

Marketing Director Job Listings

Pay Difference by Location

National Average: CNY 598,000

Larger city markers indicate a job is popular in that location.

Key Stats for Marketing Director


40 %
60 %
10-19 years
20 years or more

Skills That Affect Marketing Director Salaries

National Average
CNY 598,000


40 %
60 %

Common Health Benefits

medical benefits
Medical: 71%
dental benefits
Dental: 36%
vision benefits
Vision: 14%
no benefits
None: 29%