A Marketing Manager with Marketing Management skills earns an average salary of CNY 270,000 per year. Most people move on to other jobs if they have more than 20 years' experience in this field.
|Range||CNY 0CNY 814K|
|Salary||CNY 95,871 - CNY 673,532|
|Bonus||CNY 0.00 - CNY 140,939|
|Profit Sharing||CNY 10,000|
|Total Pay (|
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).)
|CNY 106,523 - CNY 814,500|
Job Description for Marketing Manager
A marketing manager is a person within a company who supervises and helps create the various advertising or merchandising sales campaigns the business uses to sell itself and its products. A marketing manager can be assigned to a single product, a product line, a brand, or the entire company. The manager typically must incorporate a variety of input from creative, research, advertising, and sales teams.Read More...
A marketing manager typically oversees one or more marketing campaigns. The manager may devise the entirety of the campaign. However, he or she will typically see a generalized opportunity and then enlist various members of his or her marketing team to brainstorm campaign ideas. Normally, a marketing campaign will also require market research to determine the various product appeal to various demographic groups.
One of the key skills a marketing manager must possess is organization. Even small changes or iterations on existing marketing campaigns can require a great deal of coordination and timing precision. Marketing managers typically must orchestrate that across multiple groups and teams within the company. Most marketing managers will be required to have a marketing degree from a university, with management disciplines and postgraduate work favored. Marketing managers typically work regular hours during the work week, but they should expect to put in longer days when launching new campaigns. (Copyright 2018 PayScale.com)
Marketing Manager Tasks
- Collaborate with product managers to implement new and modified programs and initiatives.
- Monitor and analyze the performance of marketing programs in order to guide current and future strategies.
- Assist in developing market research studies and analyze their findings.
- Assist in creating, recommending and implementing marketing programs and campaigns for products and services of the organization.
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