HK$408,116
Avg. Salary
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The average pay for a Brand Manager with Strategic Marketing skills in Hong Kong is HK$383,125 per year.

Job Description for Brand Manager

Businesses and corporations that rely extensively on customer-facing operations will typically have one or more brand managers under contract. These specialized marketing managers are typically assigned to one or more branded trademarks, which are owned by and associated with the company. The brand manager's job is to simply control and manage all the ways that particular brand is exposed to the public. The manager works to assure that consumers associate positive responses with the brand, which also help drive advertising and marketing initiatives.

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Brand Manager Tasks

  • Develop and lead annual brand strategy.
  • Responsible for developing plans and executing projects that support the broader marketing strategy.
  • Develop and coach assistant brand managers and guide marketing skill development.
  • Lead development of consumer communications in collaboration with corporate advertising.
  • Set objectives, strategies, tactics and targets for all elements of the marketing mix.

Brand Manager Job Listings

Key Stats for Brand Manager

Gender

Female
33 %
Male
67 %
1-4 years
25%
5-9 years
50%
10-19 years
25%

Gender

Female
33 %
Male
67 %

Years of Experience

1-4 years
25%
5-9 years
50%
10-19 years
25%

Common Health Benefits

medical benefits
Medical: 100%
dental benefits
Dental: 17%
vision benefits
Vision:
no benefits
None: