The average salary for a Senior Marketing Manager with Strategic Marketing skills in Hong Kong is HK$695,882.
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HK$65k - HK$991k
HK$40k - HK$211k
HK$151k - HK$1m
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Job Description for Senior Marketing Manager
A senior marketing manager is generally a middle-management position that oversees marketing planning, product development, and brand management. Often, senior marketing managers are responsible for researching target markets, planning display marketing, providing feedback into product development, and working with sales, marketing, engineering, and product teams to understand and determine objectives and goals. They also develop and maintain marketing strategies to meet those objectives and go…Read more
Senior Marketing Manager Tasks
- Create, recommend and implement marketing programs and campaigns for products and services of the organization.
- Manage the selection, training and development of marketing staff.
- Manage and analyze results of all marketing programs and recommend changes to approach based on performance.
- Collaborate with product managers to implement new and modified programs and initiatives.
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Popular Skills for Senior Marketing Manager
Skills in Product Marketing are correlated to pay that is above average. Skills that pay less than market rate include Project Management, Branding, Marketing Communications and Marketing Management.
Pay by Experience Level for Senior Marketing Manager
A mid-career Senior Marketing Manager with 5-9 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of HK$654,656 based on 14 salaries. An experienced Senior Marketing Manager with 10-19 years of experience earns an average total compensation of HK$714,960 based on 33 salaries. In their late career (20 years and higher), employees earn an average total compensation of HK$734,000.
Years of Experience
This data is based on 53 survey responses.
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