Social Media Strategist Salary (India)
The average salary for a Social Media Strategist is Rs 406,733 per year.
|Range||Rs 0Rs 1M|
|Salary||Rs 174,746 - Rs 1,349,498|
|Total Pay (|
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).)
|Rs 174,746 - Rs 1,349,498|
Job Description for Social Media Strategist
A social media strategist holds a marketing position, generally within a medium- or large-sized company. They create social media marketing strategies that are carried out on platforms such as Facebook, Instagram, Google+, and Twitter. The social media strategist must develop promotions to gain new customers and retain current customers, which requires creating regular posts for various platforms and (often) interacting with customers in a professional manner on those platforms. When customers ask questions, the strategist typically provide answers directly; when the answer is not readily available, the strategist must research and/or coordinate with appropriate parties within the company to promptly determine an appropriate response.Read More...
Additionally, social media strategists may be in charge of creating and coordinating advertisements to be displayed on social media websites. They may also reach out to bloggers to ask them to create posts promoting their organization and its products; therefore, the social media strategist must be able to create and maintain relationships with bloggers. Computer skills are also usually needed, as the social media strategist must successfully use social media platforms and perform analytics to analyze the efficiency of current marketing campaigns. The ability to produce reports and present information internally may also be necessary. Additionally, the social media strategist needs to collaborate with managers and other colleagues to create and improve social media strategies.
Previous social media experience is generally required for this role, and a bachelor's degree may be required or preferred. This is often a full-time position, though some part-time positions may be available; some teleworking may be permitted. (Copyright 2018 PayScale.com)
Social Media Strategist Tasks
- Develop and launch an adaptable global social media strategy for the company.
- Interpret site analytics and translate findings into reports.
- Promote active engagement through social media outlets by interacting with and responding to followers.
- Research target demographics and create relevant social media posts.
- Interface with the marketing and analytics teams to enhance reach and conversion.
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