$73,519
Avg. Salary
Avg. Hourly Rate
Help us gather more data! Is Market Research Manager your job title? Find out what you're worth.

The average pay for a Market Research Manager with SPSS skills is {{pay}} per hour.

The median Market Research Manager has a base pay of $73,519. Salaries generally range from $49k to $90k. The median bonus is . Skills that can affect salary include SPSS.
$0.00
10%
$0.00
50%
$0.00
90%
MEDIAN $0.00
$49k
10%
$74k
50%
$90k
90%
MEDIAN $73,519
$49,194 - $90,270
$49K
$74K
$90K
MEDIAN: $73,519
10%
50%
90%

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$0$91K
Salary $49,194 - $90,270
Bonus $0.00 - $7,808
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$49,804 - $91,132
  • Country: United States
  • Currency: USD
  • Updated: 13 Feb 2019
  • Individuals Reporting: 52

Job Description for Market Research Manager

A market research manager works in the field of marketing and advertising to collect data on consumer behavior and help brands and companies understand how to better appeal to customers. Modern businesses need this information to create better products, address problems and issues with existing products, and offer high quality and value to consumers, so it is essential for a market research manager to understand effective communication and to possess excellent interpersonal skills.

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Market Research Manager Tasks
  • Manage the selection, training and development of staff.
  • Measure, forecast and track marketing and sales trends, analyze collected data.
  • Prepare research results and present reports to management to aid in creating a marketing forecast and plan.
  • Supervise research staff and give technical direction.
  • Analyze and determine potential markets for services and factors affecting product demand.

Market Research Manager Job Listings

Key Stats for Market Research Manager

Gender

Female
60 %
Male
40 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 6 votes.
Less than 1 year
6%
1-4 years
77%
5-9 years
17%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 6 votes.

Gender

Female
60 %
Male
40 %

Common Health Benefits

medical benefits
Medical: 90%
dental benefits
Dental: 84%
vision benefits
Vision: 75%
no benefits
None: 6%