Project Director, Marketing Research Salary

Marketing Research Project Directors in the United States take home an average $55K annually. Career duration is the biggest factor affecting pay for this group, followed by geography. Medical benefits are awarded to a strong majority, and the greater part earn dental coverage. The majority of Marketing Research Project Directors (61 percent) who took the survey are female. Job satisfaction is considered about average by most people in this profession. The data in this summary comes from the PayScale salary survey.
Read More
$43,103 - $87,006
$43K
$59K
$87K
MEDIAN: $59,305
10%
50%
90%

Add this chart to your site: 640px    300px

$0$92K
Salary $43,103 - $87,006
Bonus $515 - $14,681
Profit Sharing $2,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$41,322 - $92,580
  • Country: United States
  • Currency: USD
  • Updated: 22 Sep 2017
  • Individuals Reporting: 44

Find Out Exactly What You Should Be Paid

United States (change)

Job Description for Project Director, Marketing Research

Marketing research project directors are in charge of gathering information about current and/or potential customers, analyzing data, and presenting it to relevant individuals within their organization.Typical duties performed by these professionals include collecting and analyzing data from various sources, as well as communicating these findings with subordinates and other departments within the company. They generate reports for other manages to explain options, lay out plans, and report results. Marketing research project directors may also work with research partners, external vendors, and others to collect data for analyzing internal and external factors that impact their business.

Read More...

Project Director, Marketing Research Tasks

  • Plan and direct marketing research program and strategies within an organization.
  • Oversee staff operations, business planning and budget development and adherence.
  • Maintain awareness in market changes and adjust marketing strategies accordingly.
  • Forecast marketing and sales trends, identify potential markets and propose and maintain an organizational plan.

Common Career Paths for Project Director, Marketing Research


Add this chart to your site:   640px 640px    300px 300px


Advancing into a Market Research Manager role seems to be a popular career move for Marketing Research Project Directors, and folks who currently work in the latter position report a notably larger median income of $76K per year.

Project Director, Marketing Research Job Listings

Popular Skills for Project Director, Marketing Research


Survey takers who work as Marketing Research Project Directors usually report a few specific skills. Those who have experience with Project Management, Market Research, and Data Analysis can expect to be compensated well for these skills. Those listing Data Analysis as a skill should be prepared for drastically lower pay. For most people, competency in Market Research indicates knowledge of Data Analysis.

Pay by Experience Level for Project Director, Marketing Research

Pay by Experience for a Project Director, Marketing Research has a positive trend. An entry-level Project Director, Marketing Research with less than 5 years of experience can expect to earn an average total compensation of $51,000 based on 40 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Project Director, Marketing Research with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $60,000 based on 16 salaries. An experienced Project Director, Marketing Research which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $75,000 based on 14 salaries. A Project Director, Marketing Research with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $85,000 based on 7 salaries.

Pay Difference by Location

National Average: $55,170

Larger city markers indicate a job is popular in that location.

Home to some of the best pay for Marketing Research Project Directors, New York offers exceptional salaries, 23 percent above the national average. Marketing Research Project Directors in St. Louis report much lower salaries than the rest of the country — 23 percent below the national average — proving that residence is a major factor in overall pay.

Related Job Salaries

Key Stats for Project Director, Marketing Research

Gender

Female
52 %
Male
48 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 7 votes.
Less than 1 year
2%
1-4 years
49%
5-9 years
21%
10-19 years
15%
20 years or more
13%
ADVERTISEMENT
Location:
Years in Fields/Career:
United States (change)

Experience Affects Project Director, Marketing Research Salaries

Late-Career
▲54%

▲36%

▲8%

National Average
$55,000

▼7%

Skills That Affect Project Director, Marketing Research Salaries

National Average
$55,000



Data Analysis
▼22%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 7 votes.

Gender

Female
52 %
Male
48 %

Years of Experience

Less than 1 year
2%
1-4 years
49%
5-9 years
21%
10-19 years
15%
20 years or more
13%

Common Health Benefits

medical benefits
Medical: 79%
dental benefits
Dental: 67%
vision benefits
Vision: 69%
no benefits
None: 21%
ADVERTISEMENT