The average salary for a Senior Brand Manager with Product Marketing skills is $113,270.
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$74k - $144k
$5k - $27k
$5k - $10k
$78k - $168k
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Job Description for Senior Brand Manager
A senior brand manager focuses on establishing a brand identity either for the company as a whole or for its individual products or projects. In most situations, this involves also ensuring that individual product or service offerings have a brand image that conforms to that of the parent company. Once the branding identity of the company and products are established by the senior brand manager, he or she works with marketing, advertising, and creative personnel to make sure all efforts that pro…Read more
Senior Brand Manager Tasks
- Develop creative and compelling marketing material that is consistent with company vision.
- Oversee advertising campaigns to ensure they provide maximum return on investment.
- Establish financial targets, business objectives, and brand strategies that will facilitate positive company growth.
- Create a budget and organize resources to meet quarterly objectives.
- Research consumer behavior to identify industry trends and adjust brand marketing accordingly.
Senior Brand Manager Job Listings
Popular Skills for Senior Brand Manager
Skills in Marketing Management are correlated to pay that is above average. Skills that pay less than market rate include Project Management, Marketing Communications, Strategic Marketing and Branding.
Pay by Experience Level for Senior Brand Manager
An early career Senior Brand Manager with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of $97,602 based on 16 salaries. A mid-career Senior Brand Manager with 5-9 years of experience earns an average total compensation of $110,590 based on 58 salaries. An experienced Senior Brand Manager with 10-19 years of experience earns an average total compensation of $119,145 based on 68 salaries. In their late career (20 years and higher), employees earn an average total compensation of $121,129.
Pay Difference by Location
Learn more about cost of living by city.
Employees with Senior Brand Manager in their job title in Los Angeles, California earn an average of 12.1% more than the national average. These job titles also find higher than average salaries in San Francisco, California (8.3% more) and Atlanta, Georgia (6.3% more). The lowest salaries can be found in Seattle, Washington (9.6% less), New York, New York (6.2% less) and Dallas, Texas (4.7% less).
Years of Experience
This data is based on 154 survey responses.
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