The average salary for a Digital Analyst with Search Engine Optimization (SEO) skills is $58,184.
Tell us about your job and pay factors like skills and education Find your market worth with a report tailored to you Negotiate your pay with confidence
What Do Digital Analysts Do?
Digital analyst are responsible for performing accurate, relevant analysis of information related to company assets and the respective market. They attain this information through methods such as websites, surveys, search engine rankings, and other direct market research methods. Daily duties of this role include examining qualitative and quantitative data to gain insight and develop recommendations for decision makers. They often collaborate directly with clients, agency partners, and other sta…Read more
Digital Analyst Tasks
- Design and execute search engine marketing and paid media campaign strategies.
- Research and make recommendations based on media-related industry trends.
- Identify and isolate key performance indicators for consideration in future initiatives or projects.
- Develop metrics, use tools such as WebTrends and GoogleAnalytics, analyze results, and report on findings and interpretations.
Digital Analyst Job Listings
What Are Popular Skills for Digital Analysts?
Skills in Web Analytics and Tableau Software are correlated to pay that is above average. Skills that pay less than market rate include Microsoft Excel, Google Analytics and Data Analysis.
What is the Pay by Experience Level for Digital Analysts?
An entry-level Digital Analyst with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $45,240 based on 7 salaries. An early career Digital Analyst with 1-4 years of experience earns an average total compensation of $55,714 based on 40 salaries. A mid-career Digital Analyst with 5-9 years of experience earns an average total compensation of $71,216 based on 13 salaries. An experienced Digital Analyst with 10-19 years of experience earns an average total compensation of $87,352 based on 8 salaries.
Pay Difference by Location
Employees with Digital Analyst in their job title in San Diego, California earn an average of 7.4% more than the national average. These job titles also find higher than average salaries in Charlotte, North Carolina (6.6% more) and Raleigh, North Carolina (3.1% more). The lowest salaries can be found in New York, New York (9.8% less).
Years of Experience
This data is based on 68 survey responses.