Avg. Base Salary (USD)
The average salary for a Digital Analyst is $60,709
What is the Pay by Experience Level for Digital Analysts?
An entry-level Digital Analyst with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $54,586 based on 9 salaries. An early career Digital Analyst with 1-4 years of experience earns an average total compensation of $62,349 based on 18 salaries.
What Do Digital Analysts Do?
Digital analyst are responsible for performing accurate, relevant analysis of information related to company assets and the respective market. They attain this information through methods such as websites, surveys, search engine rankings, and other direct market research methods. Daily duties of this role include examining qualitative and quantitative data to gain insight and develop recommendations for decision makers. They often collaborate directly with clients, agency partners, and other …Read more
- Design and execute search engine marketing and paid media campaign strategies.
- Research and make recommendations based on media-related industry trends.
- Identify and isolate key performance indicators for consideration in future initiatives or projects.
- Develop metrics, use tools such as WebTrends and GoogleAnalytics, analyze results, and report on findings and interpretations.