$51,116
Avg. Salary
$19.35
Avg. Hourly Rate

Average additional compensation for this job:

Bonus

$2,884

Profit Sharing

$1,517

The average pay for a Marketing Research Analyst is $19.35 per hour.

The average pay for a Marketing Research Analyst is $51,116 per year.

$13
10%
$19
50%
$33
90%
MEDIAN $19
$38k
10%
$51k
50%
$73k
90%
MEDIAN $51,116
$38,273 - $72,797
$38K
$51K
$73K
MEDIAN: $51,116
10%
50%
90%

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$12.73 - $32.82
$13
$19
$33
MEDIAN: $19.35
10%
50%
90%

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$0$75K
Salary $38,273 - $72,797
Bonus $102 - $8,056
Profit Sharing $378 - $3,915
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,326 - $75,515
  • Country: United States
  • Currency: USD
  • Updated: 14 Oct 2018
  • Individuals Reporting: 416
Hourly Data $0$40
Hourly Rate $12.73 - $32.82
Overtime $18.12 - $40.58
Annual Data $0$75K
Bonus $102 - $8,056
Profit Sharing $378 - $3,915
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,326 - $75,515
  • Country: United States
  • Currency: USD
  • Updated: 14 Oct 2018
  • Individuals Reporting: 67

Job Description for Marketing Research Analyst

A marketing research analyst is mainly responsible for interpreting information from department reports, as well as presenting recommendations based on those analyses. The marketing team works on high impact, strategic projects to attract and maintain a steady base of customers to the company.

Read More...

Marketing Research Analyst Tasks

  • Assist in the development of marketing plans.
  • Track and analyze marketing and sales trends, forecasts and prepare reports in order to measure the effectiveness of programs.
  • Conduct research market conditions in specific areas, and analyze customer preferences to determine potential sales of a product or service.
  • Gather data on competitors and past sales to analyze prices and methods of marketing and distribution.

Common Career Paths for Marketing Research Analyst


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Marketing Research Analyst Job Listings

Popular Skills for Marketing Research Analyst

Pay by Experience Level for Marketing Research Analyst

Pay by Experience for a Marketing Research Analyst has a positive trend. An entry-level Marketing Research Analyst with less than 5 years of experience can expect to earn an average total compensation of $49,000 based on 222 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Marketing Research Analyst with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $62,000 based on 37 salaries. An experienced Marketing Research Analyst which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $80,000 based on 19 salaries. A Marketing Research Analyst with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $64,000 based on 7 salaries.

Pay Difference by Location

5%

-11%

National Average: $50,476

Larger city markers indicate a job is popular in that location.

Marketing Research Analyst Reviews

Q: What is it like working as a Marketing Research Analyst?

Marketing Research Analyst in New York:
"Seeing the World through Numbers."
Pros: Seeing my work influence the media industry.
Cons: Late Nights at times.

Related Job Salaries

Key Stats for Marketing Research Analyst

Gender

Female
58 %
Male
43 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 49 votes.
Less than 1 year
16%
1-4 years
58%
5-9 years
17%
10-19 years
6%
20 years or more
3%

Experience Affects Marketing Research Analyst Salaries

▲58%

Late-Career
▲26%

▲22%

National Average
$50,000

▼4%

Skills That Affect Marketing Research Analyst Salaries

SAS
▲5%

▲4%

National Average
$50,000




Strategic Marketing
▼5%

Research Analysis
▼20%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 49 votes.

Gender

Female
58 %
Male
43 %

Years of Experience

Less than 1 year
16%
1-4 years
58%
5-9 years
17%
10-19 years
6%
20 years or more
3%

Common Health Benefits

medical benefits
Medical: 85%
dental benefits
Dental: 72%
vision benefits
Vision: 58%
no benefits
None: 15%