$51,431
Avg. Salary
$19.52
Avg. Hourly Rate

Average additional compensation:

$2,944

Bonus

$1,487

Profit Sharing

What am I worth?
How should I pay?

The average pay for a Marketing Research Analyst is $19.52 per hour.

The average pay for a Marketing Research Analyst is $51,431 per year.

10%
$12.93
10%
$19.52
50%
$32.60
90%
90%
MEDIAN $19.52
10%
$39k
10%
$51k
50%
$74k
90%
90%
MEDIAN $51,431
$38,739 - $73,859
$39K
$51K
$74K
MEDIAN: $51,431
10%
50%
90%

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$12.93 - $32.60
$13
$20
$33
MEDIAN: $19.52
10%
50%
90%

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$0$75K
Salary $38,739 - $73,859
Bonus $412 - $8,024
Profit Sharing $381 - $3,878
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,951 - $75,786
  • Country: United States
  • Currency: USD
  • Updated: 18 Apr 2019
  • Individuals Reporting: 419
Hourly Data $0$40
Hourly Rate $12.93 - $32.60
Overtime $18.12 - $40.58
Annual Data $0$75K
Bonus $412 - $8,024
Profit Sharing $381 - $3,878
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,951 - $75,786
  • Country: United States
  • Currency: USD
  • Updated: 18 Apr 2019
  • Individuals Reporting: 71

Job Description for Marketing Research Analyst

A marketing research analyst is mainly responsible for interpreting information from department reports, as well as presenting recommendations based on those analyses. The marketing team works on high impact, strategic projects to attract and maintain a steady base of customers to the company.

Read More...
Marketing Research Analyst Tasks
  • Assist in the development of marketing plans.
  • Track and analyze marketing and sales trends, forecasts and prepare reports in order to measure the effectiveness of programs.
  • Conduct research market conditions in specific areas, and analyze customer preferences to determine potential sales of a product or service.
  • Gather data on competitors and past sales to analyze prices and methods of marketing and distribution.

Common Career Paths for Marketing Research Analyst


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Marketing Research Analyst Job Listings

Popular Skills for Marketing Research Analyst

Pay by Experience Level for Marketing Research Analyst

Pay by Experience for a Marketing Research Analyst has a positive trend. An entry-level Marketing Research Analyst with less than 5 years of experience can expect to earn an average total compensation of $49,000 based on 222 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Marketing Research Analyst with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $62,000 based on 37 salaries. An experienced Marketing Research Analyst which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $80,000 based on 19 salaries. A Marketing Research Analyst with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $64,000 based on 7 salaries.

Pay Difference by Location

4%

-12%

National Average: $50,922

Larger city markers indicate a job is popular in that location.

Related Job Salaries

Key Stats for Marketing Research Analyst

Gender

Female
56 %
Male
44 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 55 votes.
Less than 1 year
16%
1-4 years
59%
5-9 years
16%
10-19 years
6%
20 years or more
3%

Experience Affects Marketing Research Analyst Salaries

▲57%

Late-Career
▲25%

▲21%

National Average
$51,000

▼5%

Skills That Affect Marketing Research Analyst Salaries

SAS
▲4%

▲3%

National Average
$51,000




Strategic Marketing
▼6%

Research Analysis
▼21%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 55 votes.

Gender

Female
56 %
Male
44 %

Years of Experience

Less than 1 year
16%
1-4 years
59%
5-9 years
16%
10-19 years
6%
20 years or more
3%

Common Health Benefits

medical benefits
Medical: 84%
dental benefits
Dental: 72%
vision benefits
Vision: 58%
no benefits
None: 15%