The average salary for a Search Engine Marketing (SEM) Analyst is $49,831.
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$37k - $68k
$970 - $7k
$0 - $4k
$37k - $70k
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Job Description for Search Engine Marketing (SEM) Analyst
A search engine marketing analyst optimizes search engine results. In some cases, the analyst will have a budget to adhere to and sales goals to meet. Therefore, consistent troubleshooting regarding the most effective methods to drive customers to the website is important. The analyst should come up with new keywords that customers may use that will direct them to the company's website. A large part of the job is carrying out continuous analyses of the data derived from search engines to make …Read more
Search Engine Marketing (SEM) Analyst Tasks
- Collect and analyze data on internet site access destinations, customer preferences, and buying habits to identify potential markets.
- Conduct research on online consumer trends to predict successful electronic marketing strategies.
- Seek and provide information to help companies determine new online customer markets.
- Measure and assess customer satisfaction of website.
Popular Employer Salaries for Search Engine Marketing (SEM) Analyst
The top respondents for the job title Search Engine Marketing (SEM) Analyst are from the companies Merkle, Inc., Starcom Mediavest Group and Digitas, Inc.. Reported salaries are highest at Digitas, Inc. where the average pay is $55,000. Starcom Mediavest Group pays the lowest at around $37,570.
Explore the most common career paths for Search Engine Marketing (SEM) Analyst. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner to research other job paths.
Search Engine Marketing (SEM) Analyst
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)
Search Engine Marketing (SEM) Analyst Job Listings
Popular Skills for Search Engine Marketing (SEM) Analyst
Google Ad Words
Skills in Search Engine Marketing (SEM), Microsoft Excel and Google Ad Words are correlated to pay that is above average. Skills that pay less than market rate include Google Analytics and Data Analysis.
Pay by Experience Level for Search Engine Marketing (SEM) Analyst
An entry-level Search Engine Marketing (SEM) Analyst with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $44,286 based on 25 salaries. An early career Search Engine Marketing (SEM) Analyst with 1-4 years of experience earns an average total compensation of $50,275 based on 141 salaries. A mid-career Search Engine Marketing (SEM) Analyst with 5-9 years of experience earns an average total compensation of $58,497 based on 23 salaries.
Pay Difference by Location
Learn more about cost of living by city.
Employees with Search Engine Marketing (SEM) Analyst in their job title in Los Angeles, California earn an average of 21.6% more than the national average. These job titles also find higher than average salaries in San Francisco, California (10.4% more) and New York, New York (1.5% more). The lowest salaries can be found in Baton Rouge, Louisiana (21.4% less), Austin, Texas (18.3% less) and Pittsburgh, Pennsylvania (12.8% less).
Years of Experience
This data is based on 189 survey responses.
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