Avg. Base Salary (USD)
The average salary for a Web Analyst is $69,094
What is the Pay by Experience Level for Web Analysts?
An entry-level Web Analyst with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $55,851 based on 10 salaries. An early career Web Analyst with 1-4 years of experience earns an average total compensation of $63,835 based on 78 salaries. A mid-career Web …Read more
What Do Web Analysts Do?
Web analysts work in a relatively new position in multiple industries. Their primary duty is to assess the efficiency of the website a company uses to represent itself as well as the applications it uses for and on that website.
Web analysts work primarily with numbers and computer programs to determine how productive a company's website is and how it may be improved. They use software that draws and provides statistical information about website visitors. This includes the parts of the …Read more
- Recommend website changes to improve customer experience and business results.
- Use web analytics and other tools to derive business decisions from click-stream data.
- Analyze website design, usability, structure, and effectiveness using behavioral analysis, data mining, customer segmentation, performance measurements, monitoring, and other statistical methods.
How do Web Analysts Rate Their Jobs?
FAQs About Web Analysts
What is the highest pay for Web Analysts?
Our data indicates that the highest pay for a Web Analyst is $108k / year
What is the lowest pay for Web Analysts?
Our data indicates that the lowest pay for a Web Analyst is $49k / year
How can Web Analysts increase their salary?
Increasing your pay as a Web Analyst is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Web Analyst that oversees more junior Web Analysts, this experience can increase the likelihood to earn more.