Average Digital Marketing Manager Salary in Australia

AU$80,667
Avg. SalaryShow Hourly Rate
AU$6,000
Bonus
AU$7,500
Commission
AU$2,750
Profit Sharing
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The average salary for a Digital Marketing Manager in Australia is AU$80,667.
10%
AU$55k
10%
AU$81k
50%
AU$118k
90%
90%
MEDIAN AU$80,667
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United States (change)
Salary
AU$55k - AU$118k
Bonus
AU$2k - AU$20k
Profit Sharing
AU$1k - AU$7k
Commission
AU$4k - AU$10k
Total Pay
AU$53k - AU$119k

Your Market Worth Over Time

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Job Description for Digital Marketing Manager

Digital Marketing Manager Tasks
  • Develop and implement strategies for new media and digital marketing teams.
  • Coordinate online marketing campaigns on all social and digital media platforms.
  • Build effective teams, manage multiple projects, and supervise collaboration between departments in order to drive positive business growth.
  • Lead website development and oversee all customer-facing digital communication channels.
  • Track growth and maintain analytics reports to provide up-to-date information to upper management.

Popular Employer Salaries for Digital Marketing Manager

Career Paths

Explore the most common career paths for Digital Marketing Manager. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner to research other job paths.
Digital Marketing Manager
Marketing Manager
Senior Brand Manager
Marketing Coordinator
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)

Digital Marketing Manager Job Listings

Popular Skills for Digital Marketing Manager

Skills in Online Marketing and Search Engine Marketing (SEM) are correlated to pay that is above average. Skills that pay less than market rate include Search Engine Optimization (SEO), Email Marketing and Social Media Marketing.

Pay by Experience Level for Digital Marketing Manager

An entry-level Digital Marketing Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of AU$54,538 based on 11 salaries. An early career Digital Marketing Manager with 1-4 years of experience earns an average total compensation of AU$70,879 based on 220 salaries. A mid-career Digital Marketing Manager with 5-9 years of experience earns an average total compensation of AU$86,664 based on 267 salaries. An experienced Digital Marketing Manager with 10-19 years of experience earns an average total compensation of AU$98,653 based on 104 salaries. In their late career (20 years and higher), employees earn an average total compensation of AU$100,402.
Employees with Digital Marketing Manager in their job title in Sydney, New South Wales earn an average of 7.0% more than the national average. The lowest salaries can be found in Gold Coast, Queensland (25.6% less), Perth, Western Australia (13.5% less) and Adelaide, South Australia (10.9% less).

Years of Experience

This data is based on 617 survey responses.
Entry Level
1.8%
Early Career
35.7%
Mid Career
43.3%
Experienced
16.9%
Late Career
2.4%

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