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Average Digital Strategist Salary in United Kingdom

£44,157
Avg. SalaryShow Hourly Rate
£5,700
Bonus
£15,500
Commission
£2,300
Profit Sharing
What am I worth?
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How should I pay?
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The average salary for a Digital Strategist in United Kingdom is £44,157.
10%
£26k
MEDIAN
£44k
90%
£74k
Is Digital Strategist your job title? Find out what you should be paid
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Salary
£26k - £74k
Bonus
£515 - £19k
Profit Sharing
£0 - £2k
Commission
£0 - £16k
Total Pay
£26k - £80k
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What Do Digital Strategists Do?

Digital Strategist Tasks
  • Create strategy and content for web presence and outreach.
  • Identify new communities and technologies for marketing efforts.
  • Create, update, and enforce digital style guides and branding efforts.
  • Define, track, analyze, and report on metrics and analytics to understand reach.
  • Create, edit, update, connect, and share digital video, images, text, and graphics.

Career Paths

Explore the most common career paths for Digital Strategist. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner to research other job paths.
Digital Strategist
Digital Strategy Director
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)

Digital Strategist Job Listings

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What Are Popular Skills for Digital Strategists?

Skills in Strategic Planning and Data Analysis are correlated to pay that is above average. Skills that pay less than market rate include Strategy, Online Marketing and Strategic Marketing.

What is the Pay by Experience Level for Digital Strategists?

An early career Digital Strategist with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of £38,532 based on 51 salaries. A mid-career Digital Strategist with 5-9 years of experience earns an average total compensation of £48,099 based on 38 salaries. An experienced Digital Strategist with 10-19 years of experience earns an average total compensation of £55,599 based on 29 salaries. In their late career (20 years and higher), employees earn an average total compensation of £57,000.

Pay Difference by Location

Learn more about cost of living by city.

Years of Experience

This data is based on 125 survey responses.
Early Career
40.8%
Mid Career
30.4%
Experienced
23.2%
Late Career
5.6%

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