Average Digital Marketing Manager Salary in United Kingdom

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The average salary for a Digital Marketing Manager in United Kingdom is £32,468.
MEDIAN £32,468
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United States (change)
£22k - £48k
£249 - £8k
Profit Sharing
£199 - £7k
£972 - £6k
Total Pay
£22k - £49k

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Job Description for Digital Marketing Manager

Digital Marketing Manager Tasks
  • Develop and implement strategies for new media and digital marketing teams.
  • Coordinate online marketing campaigns on all social and digital media platforms.
  • Build effective teams, manage multiple projects, and supervise collaboration between departments in order to drive positive business growth.
  • Lead website development and oversee all customer-facing digital communication channels.
  • Track growth and maintain analytics reports to provide up-to-date information to upper management.

Popular Employer Salaries for Digital Marketing Manager

Career Paths

Explore the most common career paths for Digital Marketing Manager. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner to research other job paths.
Digital Marketing Manager
Marketing Director
Vice President (VP), Marketing
Marketing Manager
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)

Digital Marketing Manager Job Listings

Popular Skills for Digital Marketing Manager

Skills in Search Engine Marketing (SEM) are correlated to pay that is above average. Skills that pay less than market rate include Email Marketing, Search Engine Optimization (SEO), Social Media Marketing and Online Marketing.

Pay by Experience Level for Digital Marketing Manager

An entry-level Digital Marketing Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of £23,843 based on 24 salaries. An early career Digital Marketing Manager with 1-4 years of experience earns an average total compensation of £29,335 based on 458 salaries. A mid-career Digital Marketing Manager with 5-9 years of experience earns an average total compensation of £36,134 based on 413 salaries. An experienced Digital Marketing Manager with 10-19 years of experience earns an average total compensation of £40,599 based on 151 salaries. In their late career (20 years and higher), employees earn an average total compensation of £37,500.
Employees with Digital Marketing Manager in their job title in London, England: London earn an average of 9.8% more than the national average. The lowest salaries can be found in Glasgow, Scotland: Glasgow (24.4% less), Edinburgh, Scotland: Edinburgh (16.8% less) and Bristol, England: Bristol (9.5% less).

Years of Experience

This data is based on 1,060 survey responses.
Entry Level
Early Career
Mid Career
Late Career

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