▼27%
£64,496
Avg. Base Salary (GBP)
/ year
Avg. Base Salary (GBP)
10%
£39k
MEDIAN
£64k
90%
£119k
The average salary for a Sales Director is £64,496 in 2025
Base Salary
£39k - £119k
Bonus
£2k - £31k
Total Pay
£41k - £119k
Is Average Experienced Sales Director with Customer Relationship Management (CRM) Skills Salary in United Kingdom your job title? Find out what you should be paid
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What is the Pay by Experience Level for Sales Directors?
What Do Sales Directors Do?
Find your market worth – how it works:
Common Health Benefits for a Sales Director
Medical
50%
Dental
20%
Vision
10%
None
50%
Gender Breakdown for Sales Directors
Male
66.7%
Female
33.3%
This data is based on 9 survey responses. Learn more about the gender pay gap.
FAQs About Sales Directors
What is the highest pay for Sales Directors?
Our data indicates that the highest pay for a Sales Director is £119k / year
What is the lowest pay for Sales Directors?
Our data indicates that the lowest pay for a Sales Director is £39k / year
How can Sales Directors increase their salary?
Increasing your pay as a Sales Director is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Sales Director that oversees more junior Sales Directors, this experience can increase the likelihood to earn more.