Avg. Base Salary (USD)
The average salary for a Market Research Analyst is $49,583
What is the Pay by Experience Level for Market Research Analysts?
An early career Market Research Analyst with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of $54,289 based on 571 salaries. A mid-career Market Research Analyst with 5-9 years of experience earns an average total compensation of $64,439 based on 127 salaries. An …Read more
What Do Market Research Analysts Do?
A marketing research analyst reviews a large amount of data, analyzing it to answer three major questions: What product does the market want? Who are the consumers that would purchase such a product? How much would consumers pay for the product? Their main goal is to help the company's profits grow over time by using available data. They analyze interviews, collect prospective consumer data via surveys, and include relevant statistics in a final report for their clients or management team. Most …Read more