The average salary for a Publicist is $45,961.
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$33k - $68k
$505 - $10k
$0 - $4k
$5k - $38k
$30k - $72k
Your Market Worth Over Time
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Job Description for Publicist
Publicists perform a wide variety of duties related to ensuring their company or client is consistently portrayed publicly in a positive light. They are responsible for working closely with the company's upper management to help promote the company's image. They need to manage day-to-day relations with media, as well as the company's social media outlets. Publicists are also responsible for scheduling interviews and booking speaking engagements and appearances with relevant personnel. They may a…Read more
- Create and execute publicity plans for clients.
- Pitch stories to media.
- Arrange and develop talking points for press visits, interviews, appointments, and press conferences.
- Draft and edit press releases, media alerts, and press kit materials.
- Build and maintain relationships with the media.
Job Satisfaction for Publicist
Publicist Job Listings
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Popular Skills for Publicist
Media / Public Relations
Social Media Marketing
Skills in Marketing Communications are correlated to pay that is above average. Skills that pay less than market rate include Event Planning, Social Media Marketing, Press Releases and Media / Public Relations.
Pay by Experience Level for Publicist
An entry-level Publicist with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $35,684 based on 18 salaries. An early career Publicist with 1-4 years of experience earns an average total compensation of $44,411 based on 187 salaries. A mid-career Publicist with 5-9 years of experience earns an average total compensation of $51,773 based on 75 salaries. An experienced Publicist with 10-19 years of experience earns an average total compensation of $51,447 based on 39 salaries. In their late career (20 years and higher), employees earn an average total compensation of $65,000.
Pay Difference by Location
Learn more about cost of living by city.
Employees with Publicist in their job title in New York, New York earn an average of 14.5% more than the national average. These job titles also find higher than average salaries in Los Angeles, California (7.5% more). The lowest salaries can be found in Phoenix, Arizona (24.2% less), Nashville, Tennessee (21.7% less) and Boston, Massachusetts (20.6% less).
Years of Experience
This data is based on 328 survey responses.
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