$44,967
Avg. Salary
$17.02
Avg. Hourly Rate

Average additional compensation for this job:

Bonus

$2,000

Profit Sharing

$3,000

Commission

$6,600

The average pay for a Publicist is $17.02 per hour.

The average pay for a Publicist is $44,967 per year.

$10
10%
$17
50%
$35
90%
MEDIAN $17
$30k
10%
$45k
50%
$67k
90%
MEDIAN $44,967
$29,504 - $66,667
$30K
$45K
$67K
MEDIAN: $44,967
10%
50%
90%

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$10.48 - $35.00
$10
$17
$35
MEDIAN: $17.02
10%
50%
90%

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$0$68K
Salary $29,504 - $66,667
Bonus $504 - $8,759
Profit Sharing $3,000
Commission $6,600
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$27,189 - $68,546
  • Country: United States
  • Currency: USD
  • Updated: 14 Nov 2018
  • Individuals Reporting: 332
Hourly Data $0$39
Hourly Rate $10.48 - $35.00
Overtime $15.32 - $39.15
Annual Data $0$68K
Bonus $504 - $8,759
Commission $6,600
Profit Sharing $3,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$27,189 - $68,546
  • Country: United States
  • Currency: USD
  • Updated: 14 Nov 2018
  • Individuals Reporting: 64

Job Description for Publicist

Publicists perform a wide variety of duties related to ensuring their company or client is consistently portrayed publicly in a positive light. They are responsible for working closely with the company's upper management to help promote the company's image. They need to manage day-to-day relations with media, as well as the company's social media outlets. Publicists are also responsible for scheduling interviews and booking speaking engagements and appearances with relevant personnel. They may also be responsible for developing buzz for upcoming company products (such as newly released books) to increase demand and drive sales. Additionally, the publicist must follow all company guidelines in their day-to-day work.

Read More...

Publicist Tasks

  • Create and execute publicity plans for clients.
  • Pitch stories to media.
  • Arrange and develop talking points for press visits, interviews, appointments, and press conferences.
  • Draft and edit press releases, media alerts, and press kit materials.
  • Build and maintain relationships with the media.

Common Career Paths for Publicist


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Publicist Job Listings

Popular Skills for Publicist

Pay by Experience Level for Publicist

Pay by Experience for a Publicist has a positive trend. An entry-level Publicist with less than 5 years of experience can expect to earn an average total compensation of $41,000 based on 180 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Publicist with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $51,000 based on 76 salaries. An experienced Publicist which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $53,000 based on 32 salaries. A Publicist with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $50,000 based on 5 salaries.

Pay Difference by Location

21%

10%

-21%

National Average: $44,540

Larger city markers indicate a job is popular in that location.

Publicist Reviews

Q: What is it like working as a Publicist?

Publicist in Detroit:
"Fun."
Pros: Can be a fun job at times.
Cons: Very stressful.

Related Job Salaries

Key Stats for Publicist

Gender

Female
76 %
Male
24 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 58 votes.
Less than 1 year
5%
1-4 years
58%
5-9 years
22%
10-19 years
11%
20 years or more
3%

Experience Affects Publicist Salaries

▲18%

▲14%

Late-Career
▲12%

National Average
$45,000

▼8%

Skills That Affect Publicist Salaries

Marketing Communications
▲2%

National Average
$45,000

Media / Public Relations
▼1%




Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 58 votes.

Gender

Female
76 %
Male
24 %

Years of Experience

Less than 1 year
5%
1-4 years
58%
5-9 years
22%
10-19 years
11%
20 years or more
3%

Common Health Benefits

medical benefits
Medical: 70%
dental benefits
Dental: 52%
vision benefits
Vision: 40%
no benefits
None: 28%