Retail Sales Representative Salary

Median pay for Retail Sales Representatives in the United States lies in the neighborhood of $11.28 per hour. The most influential factor affecting pay for this group is the particular firm, though the particular city and tenure have a (lesser) impact as well. Job satisfaction for Retail Sales Representatives is high. Women are just slightly outnumbered, with male Retail Sales Representatives making up 56 percent of survey respondents. Although more than half have medical coverage and the larger part have dental coverage, nearly one in three claim no health benefits at all. The figures in this overview were provided by individuals who took PayScale's salary questionnaire.

$26,029 - $57,888
$26K
$41K
$58K
MEDIAN: $41,192
10%
50%
90%

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$8.83 - $17.34
$8
$12
$17
MEDIAN: $11.64
10%
50%
90%

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$0$57K
Salary $26,029 - $57,888
Bonus $505 - $15,319
Profit Sharing $15,417
Commission $303.04 - $29,633
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$20,012 - $57,862
  • Country: United States
  • Currency: USD
  • Updated: 20 Sep 2017
  • Individuals Reporting: 200
Hourly Data $0$30
Hourly Rate $8.83 - $17.34
Overtime $12.25 - $30.69
Annual Data $0$57K
Bonus $505 - $15,319
Commission $303.04 - $29,633
Profit Sharing $15,417
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$20,012 - $57,862
  • Country: United States
  • Currency: USD
  • Updated: 20 Sep 2017
  • Individuals Reporting: 336

Find Out Exactly What You Should Be Paid

United States (change)

Job Description for Retail Sales Representative

Retail sales representatives are responsible for helping drive a store's sales of merchandise and services to customers. With the wide variety of retail environments, the specific products and services they represent can differ significantly between retailers, however, many of the tasks are universal for retail sales reps. They are generally expected to have working knowledge of the majority of the products a store sells, even when the representative is assigned to specific locations. Retail sales representatives should have a friendly demeanor, the ability to make customers feel welcome, excellent communication skills, the ability to explain the functions of various products and to direct customers to the locations within the store where they may find the products they're seeking.

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Retail Sales Representative Tasks

  • Sell products and services to customers, explaining and demonstrating their advantages.
  • Process sales transactions and handle customer payments.
  • Ensure that paperwork such as contracts or warranties are completed properly.
  • Provide customer service, answering questions and resolving problems.

Common Career Paths for Retail Sales Representative


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It's not very common for Retail Sales Representatives to move on to become Key Account Managers. Average pay for a Key Account Manager is $74K annually. The most common next step for a Retail Sales Representative is to become a Personal Banker or a Retail Store Manager. The former position pays an additional $4K per year on average, and the latter position pays $10K more per year.

Retail Sales Representative Job Listings

Popular Employer Salaries for Retail Sales Representative


Retail Sales Representatives flock to Verizon Wireless, Advantage Sales & Marketing, LLC, T-Mobile, Inc., Acosta Sales & Marketing Company, Inc., and Nestles', highly regarded companies that employ a generous number of people in this profession. Heading up the field in terms of compensation, Kellogg Co offers the most; Retail Sales Representatives earn $62K on average there. Retail Sales Representatives can also look forward to large paychecks at Frito-Lay, Inc. ($55K), Mondelez International, Inc. ($50K), and Nestles' ($44K).

Also approaching the lower end are Sprint Nextel Corporation at $21K, Best Buy at $23K, and Kay Jewelers at $23K.

Popular Skills for Retail Sales Representative


Retail Sales Representatives report using a deep pool of skills on the job. Most notably, facility with Account Sales, Field Sales, and Customer Relationship Management (CRM) are correlated to pay that is significantly above average, leading to increases of 66 percent, 62 percent, and 12 percent, respectively. Those listing Bilingual as a skill should be prepared for drastically lower pay. Cash Handling and Sales also typically command lower compensation. Those educated in Customer Relations tend to be well versed in Merchandising.

Pay by Experience Level for Retail Sales Representative

Pay by Experience for a Retail Sales Representative has a positive trend. An entry-level Retail Sales Representative with less than 5 years of experience can expect to earn an average total compensation of $26,000 based on 406 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Retail Sales Representative with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $34,000 based on 154 salaries. An experienced Retail Sales Representative which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $37,000 based on 93 salaries. A Retail Sales Representative with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $46,000 based on 35 salaries.

Pay Difference by Location

National Average: $31,837

Larger city markers indicate a job is popular in that location.

Omaha offers some of the highest pay in the country for Retail Sales Representatives, 52 percent above the national average. Retail Sales Representatives will also find cushy salaries in Cincinnati (+43 percent), Grand Rapids (+39 percent), Houston (+29 percent), and Orlando (+18 percent). The lowest-paying market is Miami, which sits 24 percent below the national average, proving that location is a significant contributor to overall pay. Employers also pay below the national average in San Diego (19 percent lower) and San Francisco (12 percent lower).

Retail Sales Representative Reviews

Q: What is it like working as a Retail Sales Representative?

Retail Sales Representative in Milford:
"2020 Companies is a joke."
Pros: I like that it is flexible with my time.
Cons: I do not like the pay, the management is full of broken promises, and there really isn't any job security.

Retail Sales Representative in New York:
Pros: The benefits matching 401k.
Cons: Don't give raises, no bonus.

Retail Sales Representative in Marietta:
"AT&T."
Pros: Great pay. Work with people. Great benefits. Many job options.
Cons: Micro manage. Rude customers. Many products to sell and learn.

Retail Sales Representative in Bargersville:
"Sales associate."
Pros: I enjoy working with people and I also enjoy helping people look and feel beautiful.
Cons: The pay isn't right and I don't get insurance.

Retail Sales Representative in Murray:
"People Person."
Pros: I love being around people and learning more and more about their lives being affected literally by electronics. It is a field that I am very interested in and can only assume that others are, also. I know that for me personally, being able to call or facetime my husband is an important part of our relationship being that we work almost an hour away from each other.
Cons: I dislike the down side of customer service. People blaming you for their electronical problems, their problems with any service pertaining to their device, and some people not understanding exactly what you are trying to explain to them. I also dislike the dress code. I understand the importance of appearances because looking professional is a key part of my job, people trust me with a lot (their bills, an expensive phone, their only way to communicate with their boss for work) and looking as professional as I can hopefully gives them the confidence that I understand and know how to do my job efficiently.

Retail Sales Representative in New York:
"I LIKE IT BUT IT CAN BE DIFFICULT."
Pros: WHAT I LIKE MOST ABOUT MY JOB IS THAT IT IS NICE WHEN CUSTOMERS AGREE TO COME SEE WHAT YOU HAVE FOR THEM.
Cons: WHEN CUSTOMERS WANT TO CURSE ME OUT BECAUSE I CALL THEM CONSTANTLY.

Retail Sales Representative in Texas City:
"Bad."
Pros: I love helping out people.
Cons: My boss is unorganized jealous acts like a child I have no benefits and my pay is very unreasonable.

Related Job Salaries

Key Stats for Retail Sales Representative

Gender

Female
44 %
Male
56 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 85 votes.
Less than 1 year
9%
1-4 years
50%
5-9 years
20%
10-19 years
15%
20 years or more
6%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Retail Sales Representative Salaries

▲46%

▲16%

▲8%

National Average
$32,000

▼17%

Skills That Affect Retail Sales Representative Salaries

Account Sales
▲62%

Field Sales
▲57%

Customer Relationship Management (CRM)
▲9%

Oral / Verbal Communication
▼0%

National Average
$32,000


▼3%




▼15%

▼19%

Bilingual
▼33%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 85 votes.

Gender

Female
44 %
Male
56 %

Years of Experience

Less than 1 year
9%
1-4 years
50%
5-9 years
20%
10-19 years
15%
20 years or more
6%

Common Health Benefits

medical benefits
Medical: 64%
dental benefits
Dental: 58%
vision benefits
Vision: 49%
no benefits
None: 33%
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